HomeMy WebLinkAbout4/2/2003 - STAFF REPORTS (17) l
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Convention Center Expansion Funding Proposal by Hotels
Hotel Participants:
See Attached List of PS Group Hotels
Project to be supported:
• The expansion would include 94,000+ s.f. of column free exhibit space
• 22,000+ s.f. of meeting space that can be opened to expand the exhibit space
• Registration and pre-function lobbies on the east and west side of the buildings
• Designated indoor/outdoor spaces
• Parking lot
• Necessary support areas
Current Project Cost: $27.5 million
Project budget shortfall: $4 million
Group Discussion
In response to the shortfall in the budget for the Convention Center expansion, the group
reviewed possibilities for raising fiords to assist the City in covering this shortfall and
arrived at the following "two-pronged" proposal:
Part 1:
Initiate contracts between group hotels and the City committing the hotels to $4/per
convention hotel room night. This would provide the City with a subsidy to assist with a
revenue stream in order to achieve more bonding capability. The contract would be in
place for the duration of the initial bond issue, or until the TOT rate is increased by a
percentage that would generate the same or greater amount of additional revenue.
Part 2:
This hotel group would support and operate a campaign as early as November of 2003 to
increase the TOT collected by group hotels from 12.5% up to a maximum of L3.5%
(Amount to be determined based on final determination of the actual construction
budget). This would be a special tax with the proceeds dedicated solely to pay toward the
bonds and marketing of the Convention Center.
Assumptions
• $250,000 in revenues would equate to an additional $3 million in bonding
capability.
Balance of budget shortfall will be offset from modifications by architect.
tolhis
Group Mtg hotels
I 1/9/01
CITY OF PALM SPRINGS
LISTING OF GROUP MEETING HOTELS
Participating
Permit# Name of Hotel No. of Units in Proposal
250 Hyatt Regency 192 y
605 Marquis resort 164 ?
610 Epic Resorts 101 y
1135 Hampton Inn 96 Y
1175 Palm Springs Riviera 475 y
1430 La Mancha Resort 54 y
1590 Givenchy Spa Resort 98 y
1710 Palm Mountain Holiday -Inn 122 y
1785 Ramada Resort 255 y
1790 Palm Court Inn 110 y
1810 Caliente Tropics Resort 92 y
1890 Racquet Club 40 y
2060 Palm Springs Hilton 260 y
2105 Marriott Courtyard 161 y
2120 Spa Hotel 230 y
2500 Wyndham Hotel 410 y
Subtotal, Group Mtg. Hotels 2, 660 2 , 696
All Other Hotels 3 , 555
Total Units 6,415
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Convention Center Funding
Hotel Proposal Revenue Calculations
Part 1: Hotel Room Rebate Calculation
Assumptions
Convention Hotel Room Nights Produced Annually: 66,250 (Based on 3 year avg. less
15%)
Group Hotels Rebate: $4.00 per Convention RN
Annual Revenue from Hotel Rebates: $265,000
Accumulated Rev. & Bonding Capacity Generated: $3 million
Part 2: Revenue from TOT Increase (Group Hotels Only)
Total Group IIotel Room Revenue: $61,000,000
TOT Generated at 12.5% $7,625,000
TOT Generated at 13.5% , 8,235,000
New Revenue Generated: $610,000
Accumulated Rev. & Bonding Capacity Generated: $9.2 million
Table H-12
TRANSIENT OCCUPANCY TAX RATES
(AS OF 7/1/01)
Cathedral City 10.00%
Coachella n/a
Desert Hot Springs 10.00%
Indian Wells 9?5%a
Indio 10.00%
La Quinta 11.00%o
Palm Desert 9.00%
Rancho Mirage 10.00%
County of Riverside 10.00%
Anaheim 15.00%O -
Las Vegas 9.00%
Long Beach 12.00% -
Los Angeles 14.00%a
Monterey 10.00%a
Ontario 11.75%
Pasadena 11.85%
Phoenix 12.07% -
Reno 12.00 a -
Sacramento 12.10% -
San Diego 105067 -
San Francisco 14.00%
Santa Barbara 12.00%
Santa Monica 12.007a
Seattle 15.60%
Source:Palm Springs Convention Center,KOSVGN7-
and Economics Research Associates
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CHOICE
Resort & Racquet Club
March 19, 2003
Dear Mayor and City Council'Members,
Please note that we believe it is imperative that the Convention Center expansion take
place now...and that any delays in this expansion happening can only be detrimental to
the City and its citizens. The'30 million dollar expansion, presently in place for a 2005
opening will make us more competitive in the Association Convention marketplace to the
tune of tens of millions of dollars...representing a 30% increase in prospective business
based on IACVB reports (936 additional potential customers with peak of over 500 guest
rooms and in need of 100,000 square feet of space).
Presently the Convention Center has been suffering its least productive year since
opening in 1988. The 68,500 room nights actualized in 2002 represent the lowest total
since the opening of the Center. 2003 will unfortunately break this"lowest year" record.
The major-reasons for this downturn has been the lack of exhibit space and flexible
function space as larger, self contained facilities have sprung up in Phoenix, Ontario and
Las Vegas...and expansions have taken place in Pasadena, Sacramento, Monterrey, San
Diego and Reno.
Between January 1999 and February 2003, the Convention Center Sales Staff reports
that 75 groups, representing 344,509 room nights were lost for future years due to not
enough meeting space available"at the Convention Center (reports completed in
October 2001). Based on recently released statistics from the IACVB of$359 per
delegate spending and an average 1.6 delegate per room, this equates to $197,885,906
in economic impact that we turned away due to the lack of space at the Center. Based
on these estimates, $43,063,625 in rooms.revenue was lost, which_equals $5,404,485 in
lost T,O.T. (average rate = $125). We are currently accumulating the numbers from
October 2001 to present, which will only add to these totals.
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Since 1997 we have lost three major groups that had held meetings here in the past due
to the growth of their organizations not being compatible with the Convention Center.
These were: ESRI — 6:6 million economic impact
Microsoft— 5 million economic impact (has repeat potential)
�.�.` Intel — 15 million economic impact (6 programs)
The total economic impact of this lost business represents $23 million dollars. The
f T.O.T. lost was $864,695.7'for these three groups alone! (8 programs) This represents
53,621 room nights...which the Center will struggle to actualize in 2003 for the entire
a' year.
At present, we have a total of 13 groups from 2005 — 2008 representing over 57,000
room nights consider!ng'the Convention Center due to the expansion. These groups
represent $32,799,963 in economic impact and over 1 million dollars in T.O.T. Should
the expansion be delayed or denied, these prospects will be lost, perhaps forever, due
al to our"stringing along thi's process".
1600 North Indian Canyon Drive
k, - Palm Springs,CA 92262-4602
-.r 760 327 8311 • FAX 760 327 4323
zueb:www.psrivieraxom
A HAREAUGH HOTEL
The majority of the groups presently looking are in 2005 & 2006. The breakdown is as
follows:
Tentative Room nights Potential Economic Impact
2005 19,165 $11,008,376 million
2006 25,378 $14,577,123 million ,
2007 6,700 $3,848,480 million
2008 55,860 $3,365,984 million
57,103 $32,799,963 million
We believe that the expansion will aid in the Convention Center actualizing numbers
reflective of the peak years of the late 1990's and suggest that the following
actualization "pro-forma" be applied.
Actualized/Projected Est Avg. Generated TOT from Tax Economic
room nights Rate the Conv. Center -Rate Impact
2002 68,500 actual $125 $1,074,907 12.55% 39,346,400
2003 50,000 (projected) $125 $785,375 12.55% 28,720,000
2004 52,500(projected) $130 $1,096,875 13.5% 35,900,000
2005 70,000 (projected) $135 $1,275,750 13.5% 40,708,000
2006 78,000 (projected) $-139 $1,463,670 13.5% 44,803,200
2007 88,000 (projected) $145 $1,722,600 13.5% 50,547,200
City Council Members, we believe the large Hotels have put in place a viable plan to
assist in bonding the 30 million dollar expansion "Phase II"which had been presented to
the Council in February 2003. The people in charge of selling the Center are looking for
the green light to excite future prospects and secure those who are currently awaiting
"the word". We appreciate your support now to make this happen.
Si
Ed Svitak
VP, Sales & Marketing
Palm Springs Riviera Resort & Racquet Club
cc: David Ready, City Manager— 323-8207
Jim Manion, Riviera Resort
Aftab Dada, Hilton Palm Springs — 323-2755
Duane Rohrbaugh, Wyndham Palm Springs — 322-5351
Casey Jones, Caliente Tropics— 318-1883
Ed Pollard, Ramada Resort— 327-6941
Jim Metzger, Spa Resort &Casino — 325-3344
Doug Small, PSDRCVA— 770-9001
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