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°4<,FoaN'P CITY COUNCIL STAFF REPORT
DATE: October 19, 2016 NEW BUSINESS
SUBJECT: WELLS FARGO BANK FOR AN ART MURAL APPLICATION FOR THE
COMMERCIAL BANK BUILDING LOCATED AT 543 SOUTH PALM
CANYON DRIVE (CASE 16-001 MUR).
FROM: David H. Ready, City Manager
BY: Department of Planning Services
SUMMARY
This is a request for approval of an Art Mural Application for a proposed mural on the
Wells Fargo Bank building at 543 S. Palm Canyon Drive. The mural is intended to be
placed on the east facade of the building facing South Palm Canyon Drive.
RECOMMENDATION:
1. Adopt Resolution No. , "A RESOLUTION OF THE CITY COUNCIL OF THE
CITY OF PALM SPRINGS, CALIFORNIA, APPROVING AN ART MURAL ON THE
COMMERCIAL BUILDING AT 543 SOUTH PALM CANYON DRIVE, ZONE C-1
(CASE 16-001 MUR)."
BACKGROUND:
Related Relevant ity Actions
9/1 912 01 6 AAC reviewed the proposal and voted to table the discussion with
the following comments:
1. Reduce size of mural to be in line with the horizontal plane
of the building entry fascia.
2. Provide public access to view mural.
3. Recommend that the Public Arts Commission evaluate the
mural for artistic content.
4. Proposed lighting not appropriate.
5. Appropriate landscaping in front of mural to be utilized.
10/3/2016 AAC reviewed a revised submission and voted 6 to 0 to
recommend approval of the mural to the Planning Commission,
subject to conditions.
ITEM NO. ��
City Council Staff Report
October 19, 2016-- Page 2
Case 16-001 MUR—Wells Fargo Bank
Related Relevant cit Adtlons
10/13/16 The Planning Commission reviewed the application, and the vote
was 5-1-1 (5 Ayes, 1 Noe, and 1 Absent) to recommend approval
of the mural application to the City Council, subject to conditions.
10/13/16 The Public Arts Commission reviewed the proposed mural, and
the vote was 5-0-1-1 (5 Ayes, 1 Abstention, 1 Absent) to
recommend approval of the mural to the City Council.
' Most Recent Ownersli '
01/01/1996 A & J Palmas LTD Partnership
Field Check
0612016 Staff visited site to observe existing conditions.
lVotifc'ativn
9/13/2016 Notice sent to all property owners within 500 feet of mural site 30 days
prior to the Planning Commission consideration.
Details of Application Re`uest
Site Area
Net Area 30,056-square feet
Surrounding Existing General Plan Existing Land Use Existing Zoning
Property Glesi nations Des nations
Subject CBD (Central Business Bank C-1 (General
Property District) Commercial
North CBD (Central Business Retail — Restaurant C-1 (General
District) Palm Canyon Commercial)
Roadhouse
South MXD (Mixed-Multi Use) Retail Center— Sun C-1 (General
Center Commercial)
East CBD (Central Business Vacant C-1 (General
District) Commercial
West HDR (High Density Bank— Bank of R-3 (Multi-Family
Residential) America Residential
STAFF ANALYSIS:
The applicant has requested approval of a new art mural which is to be located on the
east-facing wall of the Wells Fargo Bank building fronting South Palm Canyon Drive.
This portion of the building is currently painted tan and void of any architectural detail.
02
City Council Staff Report
October 19, 2016 -- Page 3
Case 16-001 MUR—Wells Fargo Bank
The Wells Fargo Community Mural Program started over a decade ago and has grown
to include more than 2,000 murals nationwide. The mural will be similar in concept to
the other wallscape murals developed under the program; however each design is a
reflection of local culture and history. The design that is intended for use at the Palm
Springs location has been selected by the artist Anne Marie Lapitan, who has created
400 murals for Wells Fargo since 2003. The images used for the mural will work to tell
the history of the City of Palm Springs along with cultural events that helped define the
community.
The applicant describes the mural as a collection of historical images representing the
local area and elements that reflect the history of the LGBT community. The applicant
has provided an extensive design package that includes numerous photos and images
taken into consideration in the design of the mural. The final collage of images
proposed includes pictures of events on Palm Canyon Drive, the El Mirador Hotel, early
movie stars, golfers, the 1930's train station, the Airport, and Pride Parade.
The mural will be nine (9') feet tall by seventeen (17') feet wide for a total of 171-square
feet. The mural image will be printed on a 3M Controltac vinyl wrap film adhered to an
Azek Panel. The panel will then be mounted flush onto the exterior wall and secured
with screws. A 3/4" aluminum molding will be applied around the edge of the panel.
The mural will be placed in line with the horizontal plane of the building entry fascia and
18" inches from the edge of the east wall. The mural will be illuminated by a light rail
extending 15" inches out from the building face and mounted by six (6) aluminum
brackets. The light rail will hold eleven (11) LED adjustable lights at six (6") inches on
center.
The approval process for murals is identified in Palm Springs Municipal Code (PSMC)
Section 5.81.030; the application must be reviewed by AAC, the Planning Commission,
the Public Arts Commission, and is then forwarded to City Council for action. The AAC
reviewed the mural on September 19th and October 3rd, 2016, and recommended
approval of the application subject to conditions requiring the submittal of a landscape
plan and simplifying the mural image to improve its visibility. The AAC found that the
mural generally enhances the otherwise blank wall of a commercial building and is
appropriate in its location. The Public Arts Commission and the Planning Commission
reviewed the application at their respective meetings on October 13, 2016, and
recommended approval to the City Council.
The applicant will be required to submit a covenant and maintenance agreement for the
mural, as stated in Section 5.81.020 of the Palm Springs Municipal Code. This
agreement assures that the necessary repairs and maintenance of the mural are
completed by the property owner to the reasonable satisfaction of the City. The
covenant is required as a condition of approval of this request.
03
City Council Staff Report
October 19, 2016 -- Page 4
Case 16-001 MUR—Wells Fargo Bank
FINDINGS — ART MURAL REGULATIONS AND REQUIREMENTS:
PSMC Section 5.81.050 requires that the following findings be made relative to Art
Mural Applications:
1. The mural shall remain in place, without alteration, for a minimum period of two
years.
If approved, the mural shall be required to remain in place for two years from the
date of City Council approval. The two-year requirement will be included as a
standard condition of approval.
2. No part of a mural shall exceed the height of the structure to which it is tiled,
painted, or affixed.
The mural will occupy the east facing building fagade visible from South Palm
Canyon Drive. The mural is 171-square feet in size and will be in line with the
horizontal plane of the building entry fascia, and will not extend above the height
of the wall to which it will be affixed.
3. No part of a mural shall extend more than six (6) inches from the plane of the
wall upon which it is tiled, painted, or affixed.
The mural is printed on a 3M Controltac vinyl wrap film adhered to an Azek
Panel. The panel will then be glued flush onto the exterior wall and secured with
screws. A 3/4" aluminum molding will be applied around the edge of the panel
and will not extend more than six (6) inches from the plane of the wall;
consequently, the finding can be met.
4. No mural may consist of, or contain, electrical or mechanical components, or
changing images (moving structural elements, flashing or sequential lights,
lighting elements, or other automated methods that result in movement, the
appearance of movement, or change of mural image or message, not including
static illumination turned off and back on not more than once every 24 hours).
The mural art work does not consist of or contain any electrical or mechanical
components. The mural will be illuminated by an LED light rail extending 15"
inches out from the building face and mounted by six (6) aluminum brackets.
5. No mural shall be placed on a lot that is improved with only one single-family
residential structure and accessory structures.
The mural will be affixed to a commercial building, and is located within a
commercial zoning district.
04
City Council Staff Report
October 19, 2016 -- Page 5
Case 16-001 MUR—Wells Fargo Bank
6. No mural shall be arranged and illuminated in a manner that will produce light
intensity of greater than three foot candles above ambient lighting, as measured
at the property line of the nearest residentially zoned property.
The mural does not consist of or contain any electrical or mechanical
components. The mural will be illuminated by a light rail extending 15" inches out
from the building with eleven (11) LED adjustable lights at six (6") inches on
center. The lighting will not exceed three foot candles above ambient lighting,
and will be compliant with code.
7. Digitally printed image murals shall receive approval of both the Fire Department
and Department of Building and Safety.
The Fire Department and the Department of Building and Safety has reviewed
the proposed method of constructing the mural image and has found that the
vinyl print will be coated with a fire-rated retardant and meets this requirement.
8. A mural shall not be created without the final authorization of the Palm Springs
City Council.
The applicant has appropriately filed the proper application for approval of the
mural, and the image will not be placed onto the building until the project has
been reviewed and received all required approvals with final authorization from
the Palm Springs City Council.
FINDINGS —ARCHITECTURAL REVIEW REQUIREMENTS:
In addition to the regulations listed previously, the submitted application has also been
reviewed for conformance to the Architectural Review criteria listed in Palm Springs
Zoning Code (PSZC) Section 94.04.00(D), as discussed below:
1. Is the proposed development compatible with the character of adjacent and
surrounding developments?
The mural will be placed on the east-facing side of the commercial bank building
along South Palm Canyon Drive and enlivens an otherwise large blank stucco
wall with a collage of historical and local images.
2. Is the proposed development of good composition, materials, textures, and
colors?
The mural will be constructed with quality materials to include a vinyl wrap
material adhered to an Azek panel, which will be resistant to fading and changes
in pigment.
05
City Council Staff Report
October 19, 2016 -- Page 6
Case 16-001 MUR—Wells Fargo Bank
3. Harmonious relationship with existing and proposed adjoining developments and
in the context of the immediate neighborhood/community, avoiding both
excessive variety and monotonous repetition, but allowing similarity of style, if
warranted.
The mural as described by the artist utilizes historical images representing the
local area and elements that reflect the history of the LGBT community. The
building location is within a fully developed commercial area with similar office
and retail uses nearby.
4. Maximum height, area, setbacks and overall mass, as well as parts of any
structure (buildings, walls, screens, towers or signs) and effective concealment of
all mechanical equipment.
The mural will be 171-square feet in size and placed on a blank wall surface in
line with the horizontal overhang of the building entry. The size of the mural will
be proportional to the wall on which it is placed, and will be mounted directly to
the exterior wall with concealed fasteners.
5. Building (mural) design, materials and colors to be sympathetic with desert
surroundings.
The mural utilizes a mix of colors that are appropriate to the context and desert
surroundings.
ENVIRONMENTAL DETERMINATION:
Pursuant to the California Environmental Quality Act (CEQA) Guidelines, the application
is not considered a project pursuant to the terms of the California Environmental Quality
Act ("CEQA"), as it will not cause a direct or indirect physical change in the environment
pursuant to Section 21065 of the Public Resources Code.
CONCLUSION:
The proposed mural is consistent with the criteria listed in PSMC Section 5.81.050 and
PSZC Section 94.04.00(D). The mural has been reviewed and recommended for
approval by the AAC, Planning Commission, and Public Arts Commission.
Consequently, it is recommended that City Council approve the mural application
request.
06
City Council Staff Report
October 19, 2016 -- Page 7
Case 16-001 MUR—Wells Fargo Bank
J��-
1711inn Fagg, AICP Marcus L. Fuller, MPA, P.E., P.L.S.
Director of Planning Services Assistant City Manager/City Engineer
David H. Ready,
City Manager
Attachments:
1. Vicinity Map
2. Resolution
3. Conditions of Approval
4. Site photos
5. Mural Design Package
07
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CITY OF PALM SPRINGS
Case 16-001 MUR
Wells Fargo Bank
543 South Palm Canyon Drive
08
RESOLUTION NO.
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF
PALM SPRINGS, CALIFORNIA, APPROVING AN ART MURAL
ON THE COMMERCIAL BUILDING AT 543 SOUTH PALM
CANYON DRIVE, ZONE C-1 (CASE 16-001 MUR).
THE CITY COUNCIL FINDS AND DETERMINES AS FOLLOWS:
A. Wells Fargo Bank, ("Applicant') has filed an application with the City
pursuant to Chapter 5.81 of the Palm Springs Municipal Code (PSMC) for the
approval of an art mural on the commercial building at 543 South Palm Canyon
Drive, Zone C-1 (Case No. 16-001 MUR) ("Application").
B. On September 19, 2016, and October 3, 2016, the Architectural Advisory
Committee met and voted to recommend approval of the Application to the
Planning Commission.
C. On October 13, 2016, the Planning Commission considered the
Application at a noticed public hearing held in accordance with PSMC Section
5.81.030(a), and voted to recommend approval of the request to the City Council.
D. On October 13, 2016, the Public Arts Commission considered the
application at a regularly-scheduled public meeting, and voted to recommend
approval of the Application to the City Council.
E. On October 19, 2016, the City Council considered the Application at a
regularly scheduled public meeting in accordance with applicable law.
F. The Application is not considered a project pursuant to the terms of the
California Environmental Quality Act ("CEQA"), as it will not cause a direct or
indirect physical change in the environment pursuant to Section 21065 of the
Public Resources Code
G. The City Council has carefully reviewed and considered all of the evidence
presented in connection with the Application, including, but not limited to, the
staff report, and all written and oral testimony presented.
H. Pursuant to PSMC Section 5.81.050, the City Council finds:
1. The mural shall remain in place, without alteration, for a minimum period
of two years.
If approved, the mural shall be required to remain in place for two years
from the date of City Council approval. The two-year requirement will be
included as a standard condition of approval.
2. No part of a mural shall exceed the height of the structure to which it is
tiled, painted, or axed.
09
City Council Resolution No. October 19, 2016
Case 16-001 MUR Page 2 of 4
The mural will occupy the east facing building fagade visible from South
Palm Canyon Drive. The mural is 171-square feet in size and will be in
line with the horizontal plane of the building entry fascia, and will not
extend above the height of the wall to which it will be affixed.
3. No part of a mural shall extend more than six (6) inches from the plane of
the wall upon which it is tiled, painted, or affixed.
The mural is printed on a 3M Controltac vinyl wrap film adhered to an
Azek Panel. The panel will then be glued flush onto the exterior wall and
secured with screws. A 3/4" aluminum molding will be applied around the
edge of the panel and will not extend more than six (6) inches from the
plane of the wall; consequently, the finding can be met.
4. No mural may consist of, or contain, electrical or mechanical components,
or changing images (moving structural elements, flashing or sequential
lights, lighting elements, or other automated methods that result in
movement, the appearance of movement, or change of mural image or
message, not including static illumination turned off and back on not more
than once every 24 hours).
The mural art work does not consist of or contain any electrical or
mechanical components. The mural will be illuminated by an LED light rail
extending 15" inches out from the building face and mounted by six (6)
aluminum brackets.
5. No mural shall be placed on a lot that is improved with only one single-
family residential structure and accessory structures.
The mural will be affixed to a commercial building, and is located within a
commercial zoning district.
6. No mural shall be arranged and illuminated in a manner that will produce
light intensity of greater than three foot candles above ambient lighting, as
measured at the property line of the nearest residentially zoned property.
The mural does not consist of or contain any electrical or mechanical
components. The mural will be illuminated by a light rail extending 15"
inches out from the building with eleven (11) LED adjustable lights at six
(6") inches on center. The lighting will not exceed three foot candles
above ambient lighting, and will be compliant with code.
7. Digitally printed image murals shall receive approval of both the Fire
Department and Department of Building and Safety.
City Council Resolution No. October 19, 2016
Case 16-001 MUR Page 3 of 4
The Fire Department and the Department of Building and Safety has
reviewed the proposed method of constructing the mural image and has
found that the vinyl print will be coated with a fire-rated retardant and
meets this requirement.
8. A mural shall not be created without the final authorization of the Palm
Springs City Council.
The applicant has appropriately filed the proper application for approval of
the mural, and the image will not be placed onto the building until the
project has been reviewed and received all required approvals with final
authorization from the Palm Springs City Council.
THE CITY COUNCIL RESOLVES:
Based upon the foregoing, the City Council hereby approves Case 16-001 MUR
for an art mural on the commercial building located at 543 South Palm Canyon
Drive, subject to the conditions of approval attached herein as Exhibit A.
ADOPTED this 19th day of October, 2016.
AYES:
NOES:
ABSENT:
ABSTAIN:
David H. Ready, City Manager
ATTEST:
James Thompson, City Clerk
1
City Council Resolution No. October 19, 2016
Case 16-001 MUR Page 4 of 4
CERTIFICATION
STATE OF CALIFORNIA )
COUNTY OF RIVERSIDE ) ss.
CITY OF PALM SPRINGS )
I, JAMES THOMPSON, City Clerk of the City of Palm Springs, hereby certify that
Resolution No. _ is a full, true and correct copy, and was duly adopted at a
regular meeting of the City Council of the City of Palm Springs on
by the following vote:
AYES:
NOES:
ABSENT:
ABSTAIN:
James Thompson, City Clerk
City of Palm Springs, California
i c�.
RESOLUTION NO.
EXHIBIT A
Case 16-001 MUR
An Art Mural for a commercial building located at 543 South Palm Canyon Drive
October 19, 2016
CONDITIONS OF APPROVAL
Before final acceptance of the project, all conditions listed below shall be completed to the
satisfaction of the Director of Planning Services, the Director of Building and Safety, or
the Director of Community and Economic Development, depending on which department
recommended the condition.
Any agreements, easements or covenants required to be entered into shall be in a form
approved by the City Attorney.
ADMINISTRATIVE CONDITIONS
ADM 1. Project Description. This approval is for the project described per Case 16-
001 MUR, except as modified by the conditions below.
ADM 2. Reference Documents. The site shall be developed and maintained in
accordance with the approved plans, date stamped September 29, 2016, on
file in the Planning Division, except as modified by the conditions below.
ADM 3. Conform to all Codes and Regulations. The project shall conform to the
conditions contained herein, all applicable regulations of the Palm Springs
Zoning Ordinance, Municipal Code, and any other City County, State and
Federal Codes, ordinances, resolutions and laws that may apply.
ADM 4. Minor Deviations. The Director of Planning or designee may approve minor
deviations to the project description and approved plans in accordance with
the provisions of the Palm Springs Zoning Code.
ADM 5. Indemnification. The owner shall defend, indemnify, and hold harmless the
City of Palm Springs, its agents, officers, and employees from any claim,
action, or proceeding against the City of Palm Springs or its agents, officers
or employees to attach, set aside, void or annul, an approval of the City of
Palm Springs, its legislative body, advisory agencies, or administrative
officers concerning Case 16-001 MUR. The City of Palm Springs will
promptly notify the applicant of any such claim, action, or proceeding against
the City of Palm Springs and the applicant will either undertake defense of the
L3
City Council Resolution No.
Case 16-001 MUR—543 South Palm Canyon Drive Page 2 of 3
Conditions of Approval
matter and pay the City's associated legal costs or will advance funds to pay
for defense of the matter by the City Attorney. If the City of Palm Springs fails
to promptly notify the applicant of any such claim, action or proceeding or fails
to cooperate fully in the defense, the applicant shall not, thereafter, be
responsible to defend, indemnify, or hold harmless the City of Palm Springs.
Notwithstanding the foregoing, the City retains the right to settle or abandon
the matter without the applicant's consent but should it do so, the City shall
waive the indemnification herein, except, the City's decision to settle or
abandon a matter following an adverse judgment or failure to appeal, shall not
cause a waiver of the indemnification rights herein.
ADM 6. Covenant. The owner of the property on which the mural is installed shall
execute and deliver to the Office of the City Clerk a covenant for recordation
in a form approved by the City Attorney. The covenant shall provide that the
mural will be installed and maintained at all times in full compliance Chapter
5.81 of the Palm Springs Municipal Code. In addition, the covenant shall
remain in force for as long as the mural exists.
ADM 7. Maintenance Plan. The property owner(s) and successors and assignees in
interest shall maintain and repair the mural in accordance with the
maintenance plan approved in conjunction with this application. This
condition shall be included in the recorded covenant agreement for the
property as required by the City.
ADM 8. Minimum Time Period. The mural shall remain in place, without alteration, for
a minimum period of two (2) years; the two (2) year time period shall
commence upon the effective date of the approval. An "alteration" includes
any change to the permitted mural, including, but not limited to, any change to
the image(s), materials, colors, or size of the permitted mural. "Alteration"
does not include naturally occurring changes to the mural caused by
exposure to the elements or the passage of time or that result from the
maintenance or repair of the mural. Such minor changes may include slight
and unintended deviations from the original image, colors, or materials that
occur when the permitted mural is repaired due to the passage of time or the
result of vandalism.
A mural may be removed within the first two years of the date of registration
under the following circumstances:
• The property on which the mural is located is sold; or
• The structure or property is substantially remodeled or altered in a way
that precludes continuance of the mural; or
• The property undergoes a change of use authorized by the
Department of Building and Safety;
14
City Council Resolution No.
Case 16-001 MUR—543 South Palm Canyon Drive Page 3 of 3
Conditions of Approval
• The owner of a mural may request permission from the City Manager
to remove a mural prior to the expiration of the two (2) year period,
which the City Manager may grant upon making a finding that the
continued maintenance of the mural is not feasible and that the early
removal of the mural is not a furtherance of off-site commercial
advertising.
ADM 9. Right to Appeal. Decisions of an administrative officer or agency of the City
of Palm Springs may be appealed in accordance with Municipal Code
Chapter 2.05.00. Permits will not be issued until the appeal period has
concluded.
ADM 10. Grounds for Revocation. Non-compliance with any of the conditions of this
approval or with City codes and ordinances may result in proceedings to
revoke the approval. In addition, violations of the City Codes and Ordinances
will result in enforcement actions which may include citations, arrest,
temporary business closure, or revocation of this permit in accordance with
law.
PLANNING DEPARTMENT CONDITIONS
PLN 1. Lighting. Illumination of the mural shall be limited in accordance with the
requirements of Section 5.81.050(G) of the Palm Springs Municipal Code.
PLN 2. Removal of Mural. Should the mural be removed or the building be repainted
in the future, the property owner shall submit a Minor Architectural Review
application for approval prior to repainting the building.
PLN 3. Landscape Plan. A landscape plan shall be submitted for review by the
Architectural Advisory Committee, modifying the existing landscaping in front
of the building to complement the mural.
END OF CONDITIONS
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