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21344 - RESOLUTIONS - 7/20/2005
RESOLUTION NO. 21344 A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF PALM SPRINGS, CALIFORNIA, ADOPTING INTERIM DOWNTOWN URBAN DESIGN GUIDELINES FOR THE AREA BOUND APPROXIMATELY BY ALEJO ROAD TO THE NORTH, RAMON ROAD TO THE SOUTH, BELARDO ROAD TO THE WEST, AND INDIAN CANYON DRIVE TO THE EAST. WHEREAS, the downtown area is recognized as a vital economic and cultural center of the City; and WHEREAS, a number of projects have been submitted or are in the planning stages in the downtown area; and WHEREAS, the City wishes to establish interim urban design guidelines for the downtown area bound by Alejo Road, Ramon Road, Indian Canyon Drive and Belardo Road so as to ensure an economically successful downtown that retains the historic and cultural character of Palm springs; and 8 WHEREAS, the downtown urban design guidelines are a subset of the Community Design Element of the overall General Plan Update; and WHEREAS, these interim guidelines are subject to further refinement as studies associated with the remainder of the General Plan Update are completed; and WHEREAS, notice of a public hearing of the Planning Commission of the City of Palm Springs to consider the interim downtown urban design guidelines was given in accordance with applicable law; and WHEREAS, on July 13, 2005, the Planning Commission held a public hearing to consider the interim downtown urban design guidelines; and WHEREAS, notice of a public hearing of the City Council of the City of Palm Springs to consider the interim downtown urban design guidelines was given in accordance with applicable law; and WHEREAS, on July 20, 2005, the City Council held a public hearing to consider the interim downtown urban design guidelines; and WHEREAS, the City Council has carefully reviewed and considered all of the evidence presented in connection with the hearing on the project, including but not limited to the staff report, all written and oral testimony presented. Resolution No. 21344 Page 2 THE CITY COUNCIL OF THE CITY OF PALM SPRINGS DOES HEREBY ' RESOLVE AS FOLLOWS: SECTION 1: Pursuant to Section 15305 of the California Environmental Quality Act (CEQA), the City Council finds these interim design guidelines are exempt from environmental review whereas these interim guidelines represent a minor alteration in land use limitations for a study area that has an average slope of less than 20% and does not result in a change in density or land use. Any development which may occur pursuant to the interim guidelines will not be approved until a complete environmental evaluation of the proposed project has occurred. SECTION 2: The guidelines encourage ways for downtown to remain the economic and cultural center of Palm Springs by linking and protecting assets such as the Palm Springs Art Museum, Spa Resort Casino, the mountain views, and the Convention Center. In addition, design approaches such as pedestrian and vehicular mid-block connections are proposed to not only connect Indian Canyon Drive and Palm Canyon Drive but also serve to create additional street frontage for buildings. The land uses and densities contemplated as part of the interim guidelines are a re-formatting of what is already allowed by the General Plan in the downtown area. These interim guidelines provide a cohesive approach to the downtown built environment and streetscape by encouraging different mechanisms to achieve high-quality architecture, landscaping, and ' pedestrian experience. The guidelines are intended to only be used in the interim until studies related to circulation, land use, and community design and completed as part of the overall General Plan Update. SECTION 3: The key concepts for the guidelines include the creation of a central plaza to serve as a public gathering space in the downtown core, the creation of mid-block passages, increasing activity by encourage sidewalk bulbs at key intersections, providing additional space for outdoor dining while not intruding on pedestrian flow by encourage wider sidewalks, linking the Palm Springs Art Museum with the Convention Center, a street tree program that includes a hierarchy of primary and secondary street trees, staggered building heights to encourage roofline variation and protect public view corridors, and the encouragement of adaptive re-use of historic resources, whenever possible. These concepts are a guide for ensuring the continuity of future downtown development with the existing built environment while not restricting the creativity of how individual projects may achieve the stated goals. Resolution No. 21344 Page 3 ADOPTED THIS 20" day of July, 2005. 7 David H. Ready -- 6 ager ATTEST: G �*es Thompson, City Clerk CERTIFICATION STATE OF CALIFORNIA ) COUNTY OF RIVERSIDE ) ss. CITY OF PALM SPRINGS ) I, JAMES THOMPSON, City Clerk of the City of Palm Springs, hereby certify that Resolution No. 21344 is a full, true and correct copy, and was duly adopted at a regular meeting of the City Council of the City of Palm Springs on July 20, 2005, by the following vote: AYES: Members Foat, McCulloch, Mills, Pougnet, and Mayor Oden NOES: None ABSENT: None ABSTAIN: None Jp(mes Thompson, City Clerk ity of Palm Springs, California �it i �ti4} r5 e 3 "+ zY ti f Y.n T P i V CitJ y Y M '�/7 t I Pa[vv� Sp rin s 9 VL t Interim r f Downtown Urban Desion R i : Pfan YR. � 4 ft3'Z� +alf ii m. yy c % { s r s— Aboptea ju(N 20, 2005 110 :._. DOWNTOWN URBAN DESIGN COMMITTEE The City of Palm Springs would like to thank the following people for their contributions to the development of the Downtown Urban Design Plan prepared a by The Planning Center: City Council: ..:: Chris Mills Steve Pougnet nj Planning Commission: Marshall Roath I Leo Cohen Design Community: Jim Cioffi,Architectural Advisory Committee Chairman Don Wexler,Retired Architect Mainstreet: Larry Pitts,Property Owner Bill 14atthews,Downtown Business Manager Historic,Tennis Club: Bill Davis - Palm Springs,Economic Development Corporation: Steve Nichols,Property Owner Agua Caliente Band of Cahtulla Indians(ACBCI): s Todd Ilooks,Director of EconosnieDevelopment J . Downtown,Merchants Association: JoyMeredith,Business,Owner ,, Uptown; .. I"ony.Larcoenbe;Business Owner 1 Historic Site Preservation Board: • Bill Scott Paltn Springs Art Museum: Dr.Janice Lyle, Fxecu ivc Director l Staff: r Jerry Ogburn,Downtown Development Director 3 , John Raymond,Director of Communityand Economic Development Jing Yeo, General Plan Update Project Manager vision Aganamic, vita[, and economicaffv� success f ut downtown t retains t�e historic and cufturat cWracter of Pa[m Springs and vget meets t�e changing needs of residents and visitors alike. 1 TaUe of Contents INTRODUCTION & PUBLIC OUTREACH................... 1 I.Introduction&Workshops................................................................ 2 2.Visioning Map......................................................................................... 5 3. Assets &Opportunities..................................................................... 8 4.Leas&Strategies............................_...................................................... 12 DESIGN PRINCIPLES ........................................................................ 15 i. Urban Design Concept...........................................I.......................... 16 2.Streets &Circufation..........................................................................20 3. Parking......................................................................................................... 26 4. Public Spaces &Gathering Places............................................. 30 5. Land Use&Development/Districts..................................... 34 6. Building Height, Orientation, Massing, &Design........ 36 7. Lanbscaping.............................................................................................44 8. Signage,Lighting, &Street Furniture...................................... 52 IntTObUCtjOft R t#§[C1 o ff § » \ � \ \ƒ/ 7- ��«/\ / \ \ � BGlc[q)Yoidb1Yo Currently,a number of new,large scale development projects are proposed for downtown Palm Springs. These proposed protects, in varying stages of completion,are important to the downtown because of their location along Pahn Canyon Drive and their large size. If completed,these projects are likely to dramatically affect the life, character,and vitality of downtown. They have the potential to infuse downtown Palm Springs with much needed economic and social energy while encouraging future development of other under-utilized sites. However,to ensure continuity intr0e614ction & workshops between these new and future projects and the existing built environment,a set of comprehensive downtown design guidelines is needed. Thus,to have the greatest possible impact on the future development of downtown,the downtown design element of the General Plan update was fast-tracked and this workbook produced to serve as design guidelines for future downtown development prior to the adoption of the complete General Plan document. _ tlelo,N.!Ia_•. • Historically known as the desert playground of the rich and t: u, � ,� a � famous,Pahn Springs has a long and vibrant past. Originally a small railroad town,Palm Springs became world renown in the e " u 1920s and 1930s when Ilollywood stars began flocking to the m' �.ku, do ltd. ._............._...,.,.,..,.,...,.,....,,...,..... . desert to enjoy the warm,sunny climate. The stars brought with - them the glamour and excitement of Hollywood,creating an .dndreos Yid. unparalleled cultural oasis in the Coachella Valley. j Time has brought about change in Palm Springs. Today it is no ....o d'nhgai8a CiorlN:Woy longer just a seasonal tourist destination,but also the home of many year-round residents. Some of the ghttex of movie stars Arcuas ltyl, ......._,,.,.irv" has worn off and many of the large retail stores that were so w= -; prominent in earlier tunes have moved on. However,Palm Springs s is still recognized worldwide as a destination resort. It has many ` �i 1Sin'jr•Llk lid. ! " U: — advantages that perpetuate the reputation of the city including a 6;I,tHdralrur adl the international airport,the village center,the convention center, numerous first class hotels,the Desert Museum,and a wonderful physical setting and climate. But if Palm Springs is going to Yz:arsnn Rd. i maintain its preeminence,it must take steps to energize the -- - community and ensure an ongoing vitality. This revitalization must TGe Sladj,A ea start in the downtown because it isthe heart of the city !l ops These interim guidelines were prepared to address the complex issue of downtown development. Drawn from input from local stakeholders at the Downtown Ideas and Directions Workshop and the Downtown Urban Design Workshop held on February 24,2005,these design principles are intended to apply to downtown development. two The input of local stakeholders was an essential part of , developing the design guidelines. On February 24,2005,Moore Iscofano Goltsman (MIG) and The Planting Center hosted two downtown workshops at the Hilton Palm Springs Resort. The Downtown Ideas and Directions Workshop,which was held in the morning,was open to the general public. It was designed to create a forum fox residents to express their visions for downtown Palm Springs and their opinions on current obstacles and opportunities in the downtown area. After a brief introduction p and large group discussion about Palm Springs,the participants --�tY�(�tilCtlOYI & W�Y�Sh��s were broken into four small groups. Each group rotated between L four themed stations to facilitate directed discussion on the natural setting,social and economic trends,traffic and circulation,and the built environment of Palm Springs. After circulating through all of the stations,the groups came together for a final idea collecting and summarizing session. - d stawx The Downtown Urban Design Workshop took place in the afternoon. In dais session, select stakeholders,including several council . , , a,.) ^` .,< a members,planning staff,store owners, developers,architects,and a Tribal representative, were divided into three groups. Each group was =="•w'"`°" " asked to dunk about the best way to implement the concepts that had been developed in the morning session and to apply those ideas to a - map of the downtown,creating examples of specific sites and strategies for future downtown " development. At the end of the day,the three groups were gathered and each presented their snaps and the concepts behind them. While there were differing opinions on many issues in both the morning and afternoon E t sessions,the workshops provided a useful forum }� , «4 7; r 1 for identifying the important issues in downtown Palm Springs and possible ways to address those • ' issues. Drawn from these discussions,a concept j map and set of downtown design guidelines r u (starting on page fifteen)were created to help shape the future development of downtown Pahn Springs. Top; Prntra m#.r in the Doixdomn Urban Design TMoiksho th rciar mute cer or dmnuto of r a � gf rew6afa�atiou. Bodlom: Parliepanh dime dbeirideat ou a reap of dmanlomn Pnbii Sfnvrgr. tyvee Page Intentionally Left Blank e fuw Ax sIT -Ali ' U ! c,�,t�dly 5j, v fj1 � 4 VV , f c Y q y w LT I"I fk it ~V%t , i Pagc Ivienmvally Left Blanlc Page Intentionally Left Blank seven Parhepants in the Doxittowe Ideas and Dir'erkons Vo kshop were asked to think about the existing assets and opportunities in dovvnioima Palm Springs. Below is a summary of the assets and opportunities they identified. assets (?G p_ ����,�}.�.,�.�t�es LOCATION—Palm Springs enjoys a desert climate,winch L attracts people year round. Palm Springs also benefits from its locatton at the head of the Coachella Valley,close to I-10 and the Los Angeles metro area. HISTORY—Unlike many newer cities tot e Coachella Valley,Palm Springs has a rich social,cultural,and architectural history. This unique history creates a sense of u - .,+" ,a: place and character,which attracts visitors and residents alike to downtown Palm Springs. Due in part to its history,Palm Springs is internationally recognized as a premier tourist ' ! S� a,I2�tt, eb , . desunatton and desert resort city. k3$ _ ? MOUNTAINS—Downtown Palen Springs is located at the „ r, •i,;, � r t, ..:p base of the San Jacinto Mountains,resulting in spectacular mountain views to the west and a dramatic hacicdrop for the city. Downtown also has more distant views of the Little 't x San Bernardino Mountains to the north and the Santa Rosa .- • :.:..,. - a2.. Mountains to the south. I . .. �r , Ww all f :1. #"f w dd✓.v' Au .' W—.3 nm," � wdo 4rw,HA;FdY Nw u1 1 4 loft lien,of the mmlnrtarnrfl on; Cmyan;Gay at Caller AImi-ado. N(amdain tiarw alaig atreets nr the dovutman m'eas should bepreserood mhenenerpo.rrable, Above:Domntanm is an edeaw tux of anhileanral,styles meth Modern and L,* Spanirb Colonial being the no rip,onixent Tbis archatectnral Gistory and Poseur,sets Pahu,V)dngr apart front otber desert canes and is an asset that should be prawn ed aad wbanred Right:"Pbe butrwr Plmda 1Tieaire on Palm Canyon Dme,is one e/Palnm - 3pringr'biggest cadtmal attrartions. e;oyc CULTURE—Downtown Palm Springs boasts a wide assets & opportunities array of cultural attractions. The Fabulous Palm Spreugs Follies draws stars and guest acts from around the world. The Palm Springs Art Museum displays excellent permanent and traveling collections. The Annenberg Theater holds an annual performing arts series along with other cultural events and performances. The Agua Caliente Cultural Museum gives guests a better understanding of the Agua Caltente Band of Cahuilla Indians (ACBCI) and their history. Statues He/mu: The Pabu Sf�ri+grA+>7tQrrrerair rt a+�mrrlerflJ cnlUu'al ar,ret Iu of Hollywood stars,such as Sonny Bono and Lucdle Ball, ndditiar to morld rl ar jrermaueut and hnue/ing ro//ertronr,the omrerrnr hoarer complement the streetscape and create photo opportunities theAnvrevbe+gTbeater emm g o�,,ect:,,,,{: for tourists. Beloro,T heflgnn Cnl+mne Band of Cabuil/a Grdiaru(ACBCIJ p/ayt an inr�ortaat l`,p,..._.. . "'"�"""`"'„'"'—1 role in the C/ly. Section 14,n)birh rrpartially located iu the dmnntornrr,provider a.� rnau)�cullurnl aad r'un'eatrwral oppaYumhe,r.The Agua Calicnte Cnlbcral➢Inrenrn "'°f�?' l In onradwn Coda ran be ound on the Y-tlla e Greeu d ht bottoa and/heA na f f 8 �R � S Caliente Tab d Adnnnnstratioa Plaza are Tabgnd.�Canyon Kahl(/relon). ww,na_ TWA ay. mw .: ..C ., •••' dSW+a .a.ww� ...:wua.w«wa+M Y.i q i A m _ _ Idea� i �tif ti+`k4 t re .�e4 s� �ivM�#a�AN�W.-rydrynr� Fn -.+x e i nine RECREATION&RELAXATION-The climate t4 of Palm Springs makes it a year-round site for a wide { range of outdoor activities and recreation. Located on the edge of downtown is the historic O'Donnell Golf Club. Downtown's proximic,to the mountains p ca, d provides access to mountain sports and activities. A number of spas and resorts provide residents and visitors with many opportunities to relax and enjoy the sunny climate. ARCHITECTURE-Downtown Palm Springs is .r set apart from oilier desert cities by its unique and eclectic mix of architcctural styles ranging from -.--'- ----- - -- - - - Spanish Colonial to Modern. Numerous courtyards F ` - and passageways create a varied pedestrian experience ,�.,. . '`x - and enhance downtown visits. The large number of historical buildings also adds to the character of downtown. DEVELOPMENT OPPORTUNITIES-- k 1 Downtown has a number of vacant stogy es,bculdings, c and lots. These provide valuable opportunities for new development downtown One of the most important development opportunities is the Desert fashion Plaza, which is located in the core of downtown. i Top: Pak/S�rartgr'co!/echortof ededtcalyd �` i� b storvenl arehiteehne creates a indgae sense of �' place and rdeutrh'. The Toim&Conatry Center u id Ld kker'r Departnreul Store m e just&0 of oarq imigue hnlldigs teat add to the rbamcter of rlonrrstamn. �I, '' . liGmre¢o•Might•There are rsmuewns rarort and amafina opp"llf"aoes eu dwvrsMmu Pahl Sprirgr L $''sy_ sndi as TUe S]uar:gr(above)cord the,4pa Rerort '' 2`+'�=" '`, :. ...... ._ `: .. , •" Casino(ughlf. s ?^tt i Levi t, R. RETAIL/RESTAURANTS—Downtown Palm N � • � NiL{W' }iveerink4*nrx Springs contains a unique mix of a wide variety of � s� restaurants and shops. Many locally owned boutiques "'" y ,�• and stores create a unique and pleasant shopping experience. The large variety of excellent restaurants and open air dining options adds to the vitality of +. ; downtown. e ° «udaIK� f.waxox :i VILLAGES / DISTRICTS—Downtown has a A*: number of existing and developing theme based }✓„rwi S districts, such as a furniture and art gallery rhsttict,a restaurant cbstnct,the historic Tennis Club District, i+ and the historic Plaza Theatre District to name a few. • . These districts add to the vitality of downtown by providing different experiences and serving as hubs of activity. I �; € Top:Da»stow»bar a n ide w nely of indoor mal ~ark' 1 outdoor rluiirrq onfionr.TheCGop Howe and The r � � � - '�" — Dock am hue wry�poprJar downtown rortmuanlr thatptortde oaddoos dating opporUrnilies aurl • ' wdiibnlo to the sriWlrtJ of tbo rhead vane. • >.o- lbowce The downtown area ronri.ils of nosy Move Grr.red dirtrentr. These dirdiacAr add to the arleclir �j . na4rro of rho downtown area. Svgragc than/rl Hr tired to.nrengtbeu lbe idesSdies of the diatntr. L.efl.Tbc Menado Pleas,offax a woilbe r of different,ehal ai d duung op6au is addition ro 171 cranHug mr isles rrturg pnbltt.rpnce. ME eleven Palm Springs bar a unigne and vibrant bistory. Hon ei er, with dmvn-valley development and changer io demographics, it is a city in transition. With more and moreyear round residents, itei'important to find a balance behmen the needs and desires of the residents and those of the tourists while taking advantage of the unique history and many arrets doi n o vu Palm Springs has to offer Parizcpaws of the Don nionNl Ideas and Directions Forkshop and the Doimtomn Urban Design Workshop were asked to come up with a numher of goals and proposed actions to bep shape the downtown design guidelines to best meet this larger goal. Below is a summary of thegeneralgoals and actions proposed to the hvo workshops. ideas & strategies Sl,PeUs & Cfrcwfaf ion Goals:Improve street life and the pedestrian experience;Slow traffic in the downtown core (especially on palm Canyon Drive); Connect areas of activity in downtown through stronger vehicular and pedestrian connections;Enhance existing trails and create a city-wide trail System Proposed Actions: Create"sidewalk bulbs" at intersections and wider sidewalks in between to facilitate pedestrian through traffic,reduce the length of pedestrian street crossings, and slow vehicular traffic (for an illustration of a sidewalk bulbs see page twenty-two); Re-confie re traffic patterns and create a hierarchy of streets based on "go" and "slow go" concept("go"streets allow for faster vehicular tovement while"slow go"streets provide for slower vehicular movement and increased pedestrian activity);Open new cast-west vehicular and pedestrian connections to improve circulation and access; Connect the Convention Center to the Desert Museum; Connect retail and cultural sites; Connect villages/districts to "core"downtown;Improve existing trails and create an interconnected trails system Parf�imq Goals: More downtown parking;Easier access to popular locations Proposed Actions:Build new,strategically located parking structures;Create design criteria for parking structures;Ensure safety through the incorporation of safety measures such as sufficient lighting, clear signage,and open stairwells 11116fic,spacm . Gadie iftig C' and ,, Goals:More public gathering places and pedestrian connections Proposed Actions: Create a central public plaza or town center;Create more mid-block pedestrian connections; Create more interesting courtyards and small gathering spaces with places to sit tivelve Was & strategies Label Use & Devefopvme Pit l Districts Goals: More downtown residential uses;More mixed-use;More cohesive, compact, and vibrant"core" of downtown; Strengthen the identity of the existing districts; Create new districts or recognizable neighborhoods Proposed Actions: Create more residential and mixed use developments in downtown;Take advantage of the development opportunities provided by vacant stores and lots; Find short and long term uses for the Desert Fashion Plaza site; Develop Indian Canyon Drive to create a more pedestrian friendly street; Create an "events/entert,,nment center";Use specialized landscaping, signage,lighting, flags, banners,and street furniture to differentiate between the various districts , Btlhirig I lcig�jt� OiIciflation� Massivig, �,Desigvi Goals:Allow for mixed-use development while preserving mountain views and eclectic nature of downtown;Preserve view corridors and create new ones when possible; Preserve and enhance eclectic architecture Proposed Actions: Orient buildings east-west to protect or create view corridors; Develop and implement building massing guidelines to frame views; Step back the upper floors of taller buildings to protect view corridors;Vary height and massing to maintain eclectic nature of downtown;Design buildings to add to and reinforce the eclectic nature of downtown architecture L©riowyirig &Si�ln�ige Goals: Create a strong downtown identity through landscaping and signage; Encourage pedestrian activities by creating beautiful and easily navigated streets and spaces Proposed Actions: Create comprehensive downtown landscaping and signage ' guidelines;Use desert and eco-friendly landscaping Page Intentionally Left Blank fourteen Design Principles 3 l , The bulletpoints below bighligbt die most important design andplanning eoncepts derived from the downtonn ® workshops. Tba slap on the opposite page is a conceptual slap lbat is intended to demonstrate bow mag of N the design and planning concepts below coup be lmplemetted is the doavntown area. 7 be following parts of this section go irate,prater detail and expand c you these concepts to assist dcvelope:r mtdpiciu ers in their planning and design processes. arban besion concept l�ev DesigiiConceliLs for.Dofvmltiiv�i Palm Sj76lgs: • Create a new central plaza/public space • Create new mid-block waikthroughs and pedestrian connections • Protect or create public view corridors along streets • Create distinctive gateways to downtown with large water elements and signage • Ensure a vibrant, compact,and walkable"core"downtown • Enhance the existing trails through appropriate signage and landscaping and create a comprehensive trail system • Create new mixed-use residential projects,especially in the central core area and the northern and southern ends of downtown. • Concentrate tall,high density projects in the central downtown core and at the north and south gateways to downtown • Strengthen or create pedestrian and vehicular connections between areas of activity/ district s • Enhance the pedestrian experience through improvements to the streetscape,such as wide sidewalks,ample shade,varied sidewalk pavements and textures,interesting public spaces with focal points,and consistent landscaping, street furniture,lighting,and signage • Create"hot spots" of activity at key intersections through the use of "sidewalk bulbs," special paving,building corner cutbacks, sidewalk cafes,kiosks, fountains,and public art • Ensure access to safe and convenient parking through the creation of a comprebensive parking system • Encourage adaptive reuse of historic buildings and architectural excellence in the design of new projects • Ensure access to public areas and buildings for people of all ages and abilities through consultation with appropriate City Staff and the Americans with Disabilities Act(ADA) • Realize the role of the Section 14 Specific Plan in the success of downtown and ensure strong pedestrian and vehicular connections between Section 14 and the rest of the downtown area Sixteen I 1 Avelam C;9d_L�tos CA4'ALVPflA00"' ( ' L- - — concept sketch - _ AIL CALLc'FL SEOL'NCM h it I�� Z TA `=GIU'.IL FOV`Hf -Al _Cd EENCI'_IA , ih ,�za IM1l.$iWT Txta L _ , I Pd4]CAN>WY DR •� 1 "" r r �.. k IY�.'a av SL ilv(<0"'S.}S�€ t ..s c.l.,o 11-' S:�lucu,a rt 1 71 .III 1 11 1--- jV.(�IEWk J _ .�� . '� *VIEWW r'VIE s . .P� 1 ��VIEWy — VI / � �� ( 41� / I! I `= , �I j } SLt'[IDHiF '<Mai4n.liiF• ` VIE -�IEW� i J �y VIVI�W - i( VIEW -l.-t' \VIEW i : C n t i srx��lven Pugc Im®uoowly L,&Blink Page Intentionally Left Blank nineteen Streets & C1TCufat10Y121, 96 r z ✓i N � Streets,sidewalks, and trails are all essential parts of the downtown -. - I . _ .. experience. Streets not only allow ` vehicular movement between places, but also affect the vitality of downtown -- - -- ''— - - - - - - - ---- - -- - t by either attracting or deterring CONCEPT: A PARKING STREET pedestrian activities. Thus, streets and WITH ANGLED PARKING INCREASES streetscapes must be designed with CONVENIENT DOWNTOWN PARKING, both cars and pedestrians in mind to SLOWS TRAFFIC, AND CREATES A ensure a healthy and vibrant downtown. MORE PEDESTRIAN FRIENDLY STREET A pedestrian oriented linkage along Andreas Road (see the concept map on ,,w1 r., page seventeen) should be created to p ^ / t c"�/r � CONCEPT: BUILDING 1'rt r CORNER CUTBACKS strengthen the connection between the SHOULD BE USED Resort and Convention Center district TO CREATE SMALL and The downtown core area (see the PUBLIC SPACES zones map on page thirty-four). &/ 1 €fie /f fr}4 Trails should connect downtown ,�;;a 1-r Tiro r� r v with other parts of the city and the E -----` ' I, '�1 >✓' �'li' 1 :>s mountains,creating new greenway i t�+; IV connectors between districts and providing better access to the mountains.All street,sidewalk,and { trail elements CONCEPT: LANDSCAPINGents should include consistent ALONG THE STREET AND AT. detailing to create a Sense of Continuity. SIDEWALK BULBS CREATES Additional,more specialized detailing A MORE COMFORTABLE } can be added to distinguish specific PEDESTRIAN EXPERIENCE. sites,areas, or districts if desired. However,this underlying design 5 g g Tap: Parkong streety vrhicG dijj�,rfi'wtr otter slrrrts in teakparking it an mkrgro/design element,are continuity is essential in strengthening ideal for p,dertrian arentrd cormueraa/nrur mid can be marl to create arwx moth unaoce and bieej, the sense of place and identity for shertrcapes La Plaza andArenar Road between Ca/le Lncilaa and lndean Canyon Drive(above) downtown Palm Springs. aregood examples of part ve, ri,aetJ that create mugne destancoon apoas is the domrttomu. Batton.. Plan riev of a parkcog rtr eet. Petrking streets m'e enconrged ar east-inert connectors tit the doiraboma area to nnprore boll)vehrenlarandpedert an;r1aahaebn trI Streets SeSinter sc�f�e� • Along downtown streets,all the elements—buildings,signs, ' landscaping and street furniture—should work together to create a unified and coherent visual identity and public space. • Commercial and mixed-use buildings should be located close to the public right-of-way to better define the urban space and create pedestrian interest. However,building frontages should be relieved with occasional courtyards,passageways,patios,and setbacks to add to the unique and eclectic character of downtown Palm Springs. • Streetscapes provide visual interest, continuity,and identity streets & circulation and should include a consistent blend of themed street furniture, consisting of streetlights,banners,benches,bollards,bus stops,and trash receptacles. While retaining key basic detailing for downtown continuity and identity,these elements should be further specialized to help identify specific districts or villages within die downtown. • Colorful and themed awnings and outdoor sidewalk umbrellas can add a great deal of vitality and excitement to an area as well as provide important sources of shade for pedestrians and customers. Downtown stores and 7` " eating establishments are encouraged j to use either or both techniques when appropriate. • Street corners should be carefully defined by buildings that set the tone ' for the entire block and provide visual interest for pedestrians. • Patterned pavement and special paving materials should be used to " designate intersections,pedestrian ' crossings,entries,parking plazas, ?' and places of special interest. The patterned and special paving should be designed in a style consistent with the i .d"' ' historic context of the downtown area. Top:The colorfrtl ttmbr ellai on!bore onhloor dusting mean add u talnd)and e%ollenrent to the do caloavr area Outdoor dinnrg areas and shade unibrclks sboald be `. u " W. mearporrded unto streetscape deign mbaueuorpos eble. r E3 shl:La Plaza coo b nes a number of demnble design - prrneplei. Consistent mcbiceeduial aileg rrgnaea and7777 levrdrtapeng create a renie of plate Spena(paubrg on Patin Caryen Drive dearly deieguatespedoihian ` crossings. '1'be design of La Pla7a i parking str cot rs n 'A € ` .. .. . treater an oast-rvert and-black uebualar and pedestrian - camectorandpronulesvurdiueededparktrtgspacer. trventrd-one Lo * Corner buEding cutbacks create I sense of place and help to create a Varied strectscape experience. They CONCEPT: SIDEWALK are recommended at the gateways to BULBS ARE EXTENSIONS OF SIDEWALK THAT downtOWD,i11LCx7SCCtu)nS along Palm "BULB" INTO THE Canyon Drive,Indian Canyon Drive, STREET. L and Tihquitz Canyon Way,and any other important intersections in the 4' central core area to denote significant intersections or points of interest in the downtown area. • Corner"sis1cwtilk bulbs"or"step- cuts"axe recommended at intersections CONCEPT: BOLLARDS AND to slow traffic,reduce the length of the LANDSCAPING CAN BE PLACED ON SIDEWALK BULBS TO CONCEPT: SIDEWALK BULBScrosswalk,and to create more sidewalk CHANNEL PEDESTRIAN TRAFFIC CAN BE USED TO CREATE Space, AND TO PROTECT PEDESTRIANS AREAS FOR ON 1 FROM VEHICULAR TRAFFIC( I PARKING • Clear sight lines should be maintained Abore.- Plvi rim,of a alAmIk NO, Sdomlk bullu mr)-tauc aable suleep,&area, Aoirfo, ,it intersections to ensure pedestrian and Oil SO wparkilg,Slow halfir,"d shoriv,the distwice a/ a osCralks. Thy are ideally suited vehicular safety, f"ro"11wra"I'trwswed,a,vaeaptu-4-jarS and are reemijueaded w pedestriav oriented area, ether e,op,Xbnate. rl IlffllT Nx, �TTA�Ie', '27' ZNrs S"I` HIL2 .--st -t4 K CQNCEPT SID-�;i, ELUVI T� l,Dl L1, esTl ttlll AM RIC011.1ZN IIELI IMILI ZZInTl 10 AL -mR INTO TSCAPE DMION WHEN P 111iL Aboae. l,ororr building tntbackr,sulemaUz B/rdGr,and taut,,should be tired at an�ortant atteraerliour to create,,mall ptrGlrc spatenlndi a sense of place. AdrlUen¢a!dengn 'I"11611ts,.inch as ar'b'seala"Ideml1q, /,ag,di.1play whid,,vs,oatdoop eaw�,u areas,and laiidrraped arear,add topedeffnan coz;lfoit and are )SOOX1111wiled,thin appropriate. Tap: This corner at labgratl Canyon Ulay and Indian Caryotn Drrne it an ore s r mn.d and odder nd bible r ace. dard lacahou for a .adl p p Bj,reurouurg thr one rtmy bidding in the t� f g g ddaonal antdnar ..,I ' I eafug opm ph .nr aes and otbr epedeshzaa '?§'e, i` p. Y amenildes(sae the, 'Public,PINCOR ectimr t. rta-Cng mi page thq))a erns wbrant Pace Along the street cmdd be created ' N.... BottanrDIN High denrrty reridennaLivared- '' '" t ' rut in Ile tore domnrtonot area and the uor/G wnl rontbgalewayrn ems(see.`zones marp o),page thirty fom)can extend the t` I As 11 o, k boars f rue Had bring social and Economic ' vitalaiy to the dmuuforvn. Uwsperspechoe _ sboms arse coucaptfor the possible redeoelop.mt of the Deretl Fafhiorn PlaZq which is located in the beanl of the - donvitanm care. A nam east-west cannedor ' street opening lip to the Desert Masenan " ae(l nuo)eronrpedesitranfiiendly elements . in doe dertgn of the proposed mixed-Are - - - rerrdeuhalproAtect mould reduce the visual ... . . ....- "_. ..' . .... ." ..pact o'the taller building,and help retain ME nnllqe character of civ aroa mGdE addidg much needed ndahty to the domafimn streets. LONCEPI.STEP-BACI(CHINNG pRti /�d-J MASSING OPENS IIP A NEW PUBLIC VIEW CORRIDOR r d f CONCEPT'SHARE ARE MI COMBINED r .. WITH PA.ff$CREATE MULH NEEDED SHADE WHILE RETAINING THE PALMS GO CHARACTERISTIC OF PALM �I 'PRIM.esL _. P,g �� l fl4 f y' i ,sA 1 t AT YI o f Aswip b r ✓ .� :3 � a YEA r k ft f dc . asp ?*rf `` 1 r "+' a:.,,�y s. 1 ,,.LA u t g, t v ... s ; � l,='t, a,- g ' r s �, 71 �1 IF, L ,•� ` }[ CONCEPT ON STREET {f ' 5 PARKING ADDS CONVENIENT { �! ` I'y,�. DOWNTOWN PARKING AND }b ., L W TRAFFIC .. . '"it/ _ _.......... ...... I. M� [ i SIB BULBS r V CON EP. WALK DE PHYSICALLY AND PSYCHOLOGICALLY SHORTEN CROSSWALK LC'NGTHS y Lf'I. ALLOY!FOR ADDITIONAL LANDSCAPING,AND SLOW TRAFFIC trvent�-t�see 51f�('4uld �S Sidewalk width is dependent on surrounding uses and scale of street. Core commercial areas need to include zones for window shopping, through pedestrian traffic,outdoor eating,trees,and landscaping. 4 yw. Where appropriate,sidewalks should reflect historic scoring patterns or distinctive paving or surface treatment to create patterns and consistency. • Along pedestrian-oriented streets,large windows of ground-level retail should provide visual interest and information for shoppers and strollers. " • In commercial areas where pedestrian uses are ' . .. encouraged,wider sidewalks and sidewalk shade trees ' ' are preferred over landscaped medians to maximize the usable space for pedestrian activities and movement. r Sidewalks should be designed to be handicapped accessible as set forth in the Americans with �Ibvjr.The nation of the Hetitege Tr nil aloug Belardo Read is a mo/uler111 Disabilities Act(ADA). Suet Ita agood eaaurfileofboivaniirle,vdeValk tav revue boebpedertuaV o//d blT[lF hn it The Heir/age Tail should be a.'vlmded to aoin pet ipith o/ber pa,fs of fbe ,fy and the avaateiur. CONCEPT STEPPED BUILDING SETBACK SHOULD BE USED IN TALLER BUILDINGS TO PRESERVE/ENHANCE EXISTING VIEW CORRIDORS ALONG STREETS. `\\ Y w" CONCEPT. AWNINGS AND L. UMBRELLAS SHOULD BE INCORPORATED INTO ..,...,., STREETSCAPE DESIGN WHEN POSSIBLE. R3gbr Sulemalk r rbonldla orida .- �.� 'l/11 aujilF rao/n fw'[onc>lrrFlll i/rev. Ilis lF {�\ CONCEPT. ZONES FOR LANDSCAPING i'e[ommrpidFd flint rf[luiva/kr tn[tYdortriai {Yry 1 \(MIN. 3 FT.), OUTDOOR DINING (MIN. mean liadc ad l[ari ten feetfanriiidoiy ,�(J,�,/} 10 FT.), AND PEDESTRIAN MOVEMENT ten (MIN. 10 FT.)SHOULD ALL BE rboffitug��edarA'rmi fbrnlgl�hnfy n fretfor outdoor dining,aid tlu'eefeetfoi PROVIDED COMMERCIAL ERCIAL PEDESTRIAN ORIENTED COMMERCIAL STREETS. /andreap/ug aid shade freer. tYVEYltI�-PONY • An integrated trails system connecting the mountains,downtown,and other areas of the city -- should be created. .. • The trail system should be clearly marked with a consistent signage and lighting where appropriate. ;• -; ,- ,4. . ; • ]landscaping and shade trees should be incorporated / _ _ • - into the trail design in the downtown and other �. , �' � � , r=+,' developed areas. • Amenities,such as benches,public art,bike tacks, • + � R.. and water fountains,should be strategically placed along the trails,especially in the downtown and lAka' other heavily used areas. The incorporation of these _ amenities into trail design will enhance the user's - experience and create more interesting public spaces. l'fi�e •'nl�n -"u�l'r• lii,,nle ;... yu,.-,,, \\ „InJinv IF1• IIv,1,nu.' • Trails should be designed to minimize conflict � _ ,r«:WF.,,.•n I. ..,,. , I �.:c'I,:" :;:•,i:;:,,,,. between pedestrians and bicyclists. This can be done „•.,,,`„",;::,.- ,:W by creating separate,but parallel trails for different ;:. �,,4,,,� . M • , ',i � uses or by designating different parts of one trail for "` 5. •• •.• ,•, `� tt ti , different uses. i.,.VIIIMTI�i . , Ted:TGe Ilen/ago Tm ill onug ma,kiagr a,c •,xaa s- +r r,k 'a ,a- .. it Tires el m!y e o _ .-j identj the/rail null ,old duxhrre mud uario7dl to tb pauin bore- 'I Aaurnrenl rile Helztagc Tmil.riglu a � � �"' x+m.�. -wa.•„y, _�� ,:T�" '. ' '«e . ""'"' � dup/a}the I ale and eniporla/tfi m'eur a/o/g 1Ge frail. Siwi/nr nglrr rbc/dd Ge n-Pated for tLe CI!{d)'P/)adlS tYf)PIl/ - L jk 7 ba r/devolk u6 if)o Nlereada Plaka is excellcat exaalplo oy pa1fw)adp,n.b)g. S1 eaali ed paring addr to the altitlne fen rr of place old rbmactor lu Me r/ornulonal. F vK AAiE:.a^IG �,yy �,L' • .r _ P�-1 d� w dYiYw: fl + I?, � :,,, �' N A`rya NliPd, ^k '. W` ! L• »Saar,. Ley r'`! a„ + iP£�'ry rri.�.ra: ,' ...,.,xks a .::�_; .., .�.•_ "�` "a'1�N".....*M.n.u: twentv�-five pail ' a g Tourists and residents alike come to downtown Palm Springs to go _ P �d shopping,to enjoy restaurants and r - cultural attractions,and to attend t r 'xi special events. The majority of these downtown visitors come by car. b Without easily accessible downtown f: parking,many potential visitors,whose ` business is essential to the downtown economy,may be attracted to other .'._..,�., commercial and entertainment centers with more convenient parlung.Thus,the j r continued vitality and future economic success of downtown depends heavily �' . . ..u. ._.,.• _ on providing access to convenient, strategically located parking. The most effectiveto way to maximize s 1 access to convenient l� a arldrigis through rig S 'k ` ;` ""' _ 3.. � a a1Y p M1r i.d the creation of an integrated downtown parking system.This parking system should build upon existing parldng programs and structures and should k provide short,medium,and long term patktng options in a number of � . strategically located parlicing structures and lots. These different parking areas should be integrated into the design of the surrounding neighborhood both 1° architecturally and in scale. Efforts Tap: Tbeprvpo.ied rntegraNd do�ru/omn parkairg y.deur sbarld ancory�orolr asutrngparkvrg should be made to consult with the sh-li ras(slab as Me we!Dialed ors the corner of bal Canyon Dive mrd Bansta Road City's ADA (Americans with Disabilities slmn,above)and/orsraber appropriate arrdfiasible. Act coordinator to ensure adec uate 1 Middle&Bottonr. Stop Gackr rwd I rrrdarnpang mr tGc sides of ta!!cr bndldiug,nrcG as handicapped accessible parking in the the Hyatt on Pail Canyon Drina(nudd/e),ran beo fimne viev corridors along rtreets mrd downtown. are recommended mien ahpr opnate likoil step backs and lmidrtapiug.rhanld Ge rurd to attnrnn�e!Ga viranl ampact of parkurg,rMrctnr'ur(Gnttanr).Prr:rtflonr r ern</n/ouy the Gate of parking s/nrdraas rs also aaconrrgnl besrvma rt mrninri�as Ilia enpact of the shvcGtre at fG. pederdrarr experravice by red,,aq&P,urpedennan rue,. tiventv�-six Par(eilag 9�sCern • The downtown parking system ' should maximize the convenience of downtown parking while minimizing its impact on the visual duality of the street and pedestrian movement along it. • The different components of the parking system should be easily located and identified through the use of consistent and unifying fighting and signage. parking S1,nfcL 4V('(] it:PVkilipj �/ Structured parking,when properly Top: Pmnitelpm;L=nig on Pabn Canyon Dnoe allonu forhighernaffir aohime than megledpnrkiug ndn/e.rnU designed,results In higher parking p+ooidiag roan,no streetpavkiag forneeoby rostaurants and rehdl enablisImmits.. densities and fewer interruptions in Bottom The portion of Arenas Road between Call,Gnalia tad Indian,Cani ou Drire is a great example the pedestrian experience than surface of hon'aagledparkang can create a+unique andpedestrianf-leAlyrotad and restainant area. Notetbalarge parking lots. Therefore,structured display mmdoua that also contribute to the interest of the streetscape. parking is recommended in the central downtown area. • Underground structured parking has t .. the least impact on the visual quality* of downtown and is encouraged when r . feasible. When it is necessary to locate a Parking structure along a commercial street,the structure should be designed to provide ground level retail and office space. On streets where cars must — occupy the ground level,a landscaped setback:should be used to minimize and - - y soften the visual impact of the structure. • The facade of parking structures tar '".t ` '• should reflect the exterior building materials, forms,and scale of surronndingbuIldings. • Panting strictures should incorporate security measures such as lighting, open i4 stairwells,and clearly marked entry and exit points. 4 t , OPI Strew NAillo -. • On downtown streets,both angled '- - - and parallel parking have their advantages. Compared to angled - parking,parallel parking provides fewer twenty-seven I p spaces but can allow for wider sidewalks I I and fewer traffic disruptions. As a general rule,angled parking should not be used on arterial roads because of the a traffic interruptions and safety hazards they create. However,on smaller roads,angled parking can reduce the i speed of traffic and help create a varied streetscape. • Parking streets (streets that include _ parking,usually angled,as a key design element and often incorporate other pedestrian friendly elements such as sidewalk bulbs and landscaping) are recommended as east-west connectors — in the downtown area,especially 4_ between Palm Canyon Drive and Indian µ Canyon Drive. It is also encouraged that parking streets be used to create + {e3 special districts or destinattons in the downtown area,such as the small P shopping/entertainment district on Axenas Road between Indian Canyon Drive and Calle Lricilia. 1 s' Parking plazas contain a number of a design elements that make them more convenient and pedestrian friendly than traditional parking lots. They channel a vehicles to building entrances and adjacent parking plazas, clearly designate panting areas and pedestrian crossing areas through the use of landscaped islands and special textured paving, :J - !. provide passcnger drop off points at building entrances, create pedestrian links to hrnldings through arcades, and increase pedestrian safety and comfort 'r h through the inclusion of benches, fountains,shade structures,and lighting. rz" ` n.r�. . ya1, ii9lgq� Top: Plan mo,of aparkang,beet A dxo nearparkirig sa ea Flows traffic aid is mudariva to pedestrian ackuibec "'jTM Middle. Lox i d,and lanrlrcapang make re face u h pakiag lass airiblefram the rA€ak Note that the W a raie✓valktba ar 7hr glefie wrwrath s r too na mx to acromanadate lks mwa thau aringlepedeatreaii IY/henpon�iGlr,ridenralkr : should be,vide,to allaxfor more ami mra puson at a '° nose. (fie Sidexalkr"oa page hwr.t fom;f Bodtwu:Sa eenirig xrr!!s aarl latdreaping red:ire die . . - ..,, ....... . . .. ..:i mpartof.rnifareparkbrg oii thepedexhaar eepeneace. twentv�-eirlijt Parking Plazas should be used rather Possible.than traditionalparl�g lo ts wenevet Because surface paddy ots tend l n create gaps along the sidewalic and pt the activities along the street they should be located inx , mu un ze h eir vtsibjh , ways hat / arterials and Pedestrian at Olmaior tec"'nuended that st It is not be located on p ic se Parking lots or Ind an Can ahn Canvon Drive Y 3'on Drive. Techniques for screeniu Parking lotsd include g surface landsca e perimeter- P buffers of shade tree ! Plantings or screen walls up to three-tuot_lu 3 or shrubs, 1 surface "----- interiot landsca plots should con ainy planted w th shade, w th cubed islands � landsca reel and desert spots prng Dne tree per Fou is r at recom p mended. ting ' Ttpu�'�uatt2 di reco ") trees are mmendedinParkin 1 _ arlctn g ots and " 7' P gPlazas. sl 1� ;n r ryf ek im. r' kbigp/�.afthnt arpv;✓o ;ere our->;by,nreexi `f tGe vrior"PI'l, r .d oxide 'i r ' n;a i 8 e dial;t6are tent hurt �lrfnlerelared 'L'hrr darg;;zr idon! ��v/�o'r'�r��rr. Paler Cmr form b/ac,�.r 17gp, yoi;ZJrene aorlLrdnr,/Can, '� t, r. Aleddle Rn/tam:Dereitlmt } 4e/andrr/fiedirlandg foxhmed 'rGrxle fi'veq,mp! - .; , pavu;g ne�ar/erhzmt eroraJug✓,�e e€^ alloapar}ant elezerefe nr ���"� � ��'. TGy Gep to omv"" ,ha;kingGla"nt, i, � ..,,, "•may y zw 'aletj;axl Duna/ �s tl'c co»reuaeuecr, Yeti ' awx, ' `c .,.�;:� avers tj�r � "'way-nine s!e At'n �.. s��; - q1 a ilt�I �ININIIkllll� 14 puUic spaces & gatkrin9 places " ' I Public spaces provide the visual and social accent for a downtown. Although sidewalks are the most important public r spaces in a downtown,well-planned plazas, squares,and courtyards add a 4 ��� WA�V.. : q e .p@ uq vital sense of place and comfort to the downtown experience. Lvery city should have a large central public gathering place E a+ I x } neat the heart of the city to create a center 11 d of activity and vitality in the downtown area. This central area should provide civic,social,retail,and recreational uses .,,r,,. , �' '' to meet the varied needs of different _- downtown users.Downtown Palm Springs -•- — - would benefit from a new loge public space that can serve as a true town square to attract visitors and to create a lively and defined center of the downtown area (see the concept map on page seventeen). In addition,new mid-block pedestrian ' connections (see page seventeen) should be created in the downtown,which 's k should result in a more lively streetscape and better ease-west circulation in the 9 downtown area. A series of smaller public spaces (including courtyards,patios,and corner building setbacks) should also be incorporated into the existing urban fabric of downtown Palm Springs. Terp&Irfielelle' 775e.m photos mr axmiJiler oJ'renfrel spa us. 1"he f�ropn.red renAal synare ut dmuutolnn PnLu ""����I I Sjuer{qr rGorrld indeedr,design elamnntr to neax<mr�e�edertizaer I me and cnnfoe! Bolloeo: SveallerpnGlie r(�acer.rGould utcGrdemuroJt)I PtderlrRail 0l8elited amen<fies asfmseGle. TIvs spare in ildes antdoor doibig ned)✓nn aoiLrr//ag coO,ob labk aenleng, cleat rvgncge,rondrtwet/igGtiugftx/uro;a matereleeuent, lmalseapinq,anel abade trees. _.... ....... .te., �ir� P>-rUic Solaces & GaLf rxino Paces • Public spaces should be carefully integrated into the urban fabric ' of the downtown and contribute to the pedestrian experience. • A large,centrally located city square should be created in downtown Palm Springs. To maximize accessibility and use by the public,it should be strategically placed between Palm Canyon Drive and Indian Canyon Drive. The central square should be a hub of activity during both the day and night. In addition to a varied mix of retail, restaurant,and office uses,the public square rr should contain strong landscaping elements to create a sense of 1��nUL�c spaces & place,a central water element to serve as a focal point,ample Pedestrian amenities to ensure pedestrian safety and comfort,and } special features and events to attract users. gat errng places • Additional large public spaces should be located along the street to provide maximum visibility and accessibility. The transition from the street to the public space should be as convenient as possible by not ratsmg or sinking the space more than three to four feet. • Vibrant public plazas have a sense of enclosure defined by surrounding buildings and sttcets. However,they should not Belmu The biarudo P/a�;a er a vrGruut public.spare becanrr it roulnm.r mark: be completely enclosed or cutoff fiom the street. Public areas elemvr6 o a ma/!deci med I S 5 dGerng should be defined U surrounding buildings with the general}' g g g plate.retaa/and admrestwo-wil rr.mr,a"ObI gtndeline that the width of the public space should not be more matm rlenierr�medoor rardnrq,ntlererAenq than three times greater than the height of surrounding buildings. el,xGitcrl re,sbade elemee/;rauruteol lmdrerrprrrg,pxG&r arl,anJ.rJrruoli.�ed pautrrg. k� I ,:nRf' "R:qy 4 "}b „Y: Y qy •3 's'k.,M{q-b,9 ���n i �. LL u E ..u,... x Ct 7YtY�-OYIC Attention to pedestrian amenities and comfort is crucial. • All public spaces should have-,triple water misters, r` shade trees,awnings,and other sim coverings to shelter users from the hot summer sun and to provide a cool, inviting place for visitors to sit and rest. v • Public spaces should include landscaping and water elements to create a pleasant and relaxing environment. a' Comfortable and movable seating is crucial to the success of public spaces. Seating can be built into e a ledges,corners,and walls. Moveable seats provide choices and comfort whereas fixed seating tends to limit flexibility of use. Outdoor eating and seating provides convenience and ,:,„ ... tl" social opportunities and should be incorporated into public gathering places. Public spaces in the downtown area should have a visual focal point that draws attention, connects visitors, - - and further enhances the sense of place The amenity might be a sculpture,fountain,historical reference, - -'c public art display,or entertainment venue, The central rt - plaza and north and south entrances to downtown Palm r+< Springs should all contain similar strong water elements `7` �= that will create a sense of continuity and thus connect the downtown area. Top&Middla Pedafiau u¢d-bloekpmrageu'nyc can aid pederdreon enznladou andprouidr m/areilrnq.rf�nre.r and experieuresjor area There connectronsprovide shadednarlkmrys lined mitb eomvrwoeal roes I.nndmaping,mYtdoor duuug,mrd matey elamenh all add mlms/mrd col foa to lbe 1pnres.. Aid block podehimr mrd vehicular coenecdimu are molmaroded oa/be bloc/-,beaveeu Belardo Road and lady i Canyou Dnoe BotloIa TGir pnbGr sgnare proveiler a midu an'a) of padertriau maenities. LUerertiuR m'cbekxtmnl cluaent,aYrhlow mubYnl/nr, palter uedpanug,laud irepin�,and dervly defrhed stgngge all raork Jogetberlo create a perlartrlwr fiiendlyguALrring plane A .4<4' Y 333333 n i0 P' +ul tiw II R a i r�-- mcawxr m w/iY6Y�-tiVO • The use of special paving features and public art adds richness to the environment and are encouraged as long as they are consistent with the character of downtown. ^" �• ' • Smaller scale public spaces should complement larger spaces " and add vitality and choice to the pedestrian experience. They { .. should also be located along the street,be comfortable,and have amenities such as ample shade and seating. • Mid-block pedestrian connections and walkthroughs connect streets on opposite sides of a block,aiding pedestrian circulation and creating a varied pedestrian experience. They are encouraged N on the blocks between Belardo Road and Indian Canyon Drive. k (For examples, see the concept map on page seventeen.) - • Connections and passageways should be unique spaces while retaining continuity with the rest of downtown. Landscaping, water elements,air,special paving, and shade are all encouraged. Tap:The i'i bige Greenifwnlaui proulder agood exainnk of ajnrentnm.mraing ar nfocnlpnintin apnh/m I are. Meddle: Publir arL.nrrh as the Liiille Bell statue on Tahgnth{Canyon I Flay,is enonrnged.. Batton Sno-dlerpabb rf,are;such ar The Corridor app op Palm Cwyan Drive,shoildprodrlo a namber of dif)Preotpeibaorian aiienibor to ensure ilia ran fort and s/ily at the nmr Shade elements.lmnlnapiag, .rearing,lighting,and rigitnge sban/d always be iarlatled in the derigu of�trGlic pintnr. Other e/ameetrr,ruoh a.i rvaterfeahtre,Pablir art,and yeeaalpnubtg are nil iecoumiended wGaa,ppmpnata. {y ,le � i 100 7�1 i i c v may¢ d { i I m BN v r.(,irt�-three HIGH INTENSITY MIXED-USE {RES.JCoMN.) GATEWAY HIGH INTENSfTY' ' MIXED-USE MIXED-USE (RESJCW4i ') TRANSITION-':ZONE DOWNTOWN ) � CENTRAL CORE Tara use & bevelo - _t_ RESORTJCONVENTI(SN �- ment bistrictS -� ' . CENTER 7 rRtcT . DOIMeVTOWN OUTER COPE Currently,the majority of downtown Pahn Springs is used primarily during the I MrxEo-USE daytime. However,there is potential to extend the hours of use and to create a more 'TENNIS , E -� TRANSITION ZONE excitingand live] atmosphere in downtown r l �.' . . Y P CLUB—r> I Patin Springs through the introduction of : . DISTRICT J 1 HIGH INTENSITY MIXES-USE mixed-use residential developments and the /„i rf (Res.lCaMM.i GaTEWav expansion of nighttime commercial/retail uses. People create a sense of vitality through SITY activity and use of the streets and sidewalks. i41sn aNrsrv(P "`- MIX' (B. -USI; as lCOMM ) Downtown residents would enliven the area by using downtown areas when others Above. A nrap of qp cs in domutonm Pale Springs (Yor Wlding hetghtr Ar the VM70//I hones have left and by creating a new nighttime sae the 'Braldn,q HetgbG 0,ieutntem,Mas.mtg, d9'Desegn"section starteng o,,page tbnty-rru) TGere Tonas sbou/d bo f vNier vdoduaded Atfi IPieute barer!dularts to create areas evitli sepmnte market for activities, SYOYeS,and restaurants. wuJ mugne idedtdeer nrtbnr tGr donadurru Therefore,downtown Palm Springs would benefit from downtown residents and those new residents would benefit from the exciting and lively atmosphere of the area. To achieve the desired mix of vitality and activity,downtown Palm Springs should be comprised of a number of different zones distinguished by land use and height. These zones include:the core (comprised of a high intensity mixed-use center with taller buildings surrounded by a vibrant mixed-use area);two shorter,less intense mixed-use transition zones to the north and south of the core, taller,more intense north and south gatewav areas;the Resort/Convention Center District;and the Tennis Club District (see map to the right) Further defined theme based districts (areas identified by specialized 1 uses,such as cultural and art uses,restaurant uses,nightlife uses,etc.)within these larger districts are encouraged and should be strengthened where they already exist when possible. tyivt�-faux L amo Use tYc L7G'L'6111y13NIPNt,/ Di,$IYICIS • Downtown Core: The downtown core (approximate area ' bounded by Amado Road and Arenas Road and Museum Drive and Indian Canyon Drive) should be a vibrant,compact,and walkable center of activity in the downtown area. The core should be comprised of a central core area consisting of taller(max. 60 ft; see `Building Height,Orientation,Massing,&Design"section starting on the next page for more detail on allowed building heights in the downtown),high intensity inixed-use (residential/ commerical) buildings surrounded by an equally vibrant,but shorter(max. 30 to 45 ft.) mixed-use (commercial/office/residential) outer core area. [aftb use & bevelop- • Transition Zones: The transition zones should serve as less meat / bistyicts intense connector areas between the high intensity downtown core and north and south gateways to help create a varied downtown experience. These areas are ideal for theme based districts (areas with similar or complementary uses such as restaurants,art galleries,etc.) and should consist primarily of shorter,one to two story (max. 30 ft.) commerical/office mixed-use brulchngs. Slightly taller mixed-use buildings with ground floor retail/office and residential lofts above (max. 45 ft.) are permitted on the east side of Pal on Canyon Drive. • Gateways: The north and south entrances to the downtown (along Alejo Road and Ramon Road between Belardo Roach and Indian Canyon Drive) should be well defined areas that make one's entrance into the downtown a memorable experience. They should be taller(inax. 60 ft.),high intensity mixed-use (residential/ commercial) areas with distinctive landscaping and signage marking the entrance to downtown. • The Resort/Convention Center District: This district is completely contained within the Section 14 area and its land uses are defined by the Section 14 Specific Plan. The district's location adjacent to the downtown core makes it an integral part of the downtown. It should be well connected with the rest of the downtown to ensure the success of the entire downtown area. • The Tennis Club District: The Tennis Club district is an important historic area in downtown Palm Springs. It contains many architecturally,socially,and culturally important hotels,small resorts,and residences. This district should continue to retain the current land uses, sense of place,and character that currently exists. • Within all of the downtown zones (especially in the core and transition areas) theme based villages or districts are encouraged. These districts should be lively,walkable areas with similar or complementary uses that create a sense of district identity. ' These areas should be connected with each other and the central downtown core to create a dynamic and pedestrian friendly downtown.Existing theme based districts should be strengthened and new ones created when possible. t(7inv-five 30-00 FT. j 30 FT, M FT 4.5 FT. FOR RESIDENTIAL LOFTS �U1�(�ln� �jelg�jt, ao bo Fr SEE SECTION 14 SPECIFIC PLAN FOR Orientation, YV assino, t ALLOWED HEicNT5 -- & Lj2519Y1 3a FT. ! II Building height,orientation,and CONSISTENT massing all affect the character of a WITH CURRENT downtown. Currently,the majority of HEIGHTS U - buildings in downtown Palm Springs 00-60 FT. arc low-rise Structures facing onto the street. These building types help create the pedestrian friendly village character of downtown. If the correct AGave. A mop of Geulr4ltg lecxgletr];T zoue m damntmvn Paler Spmtgr (Far more detail ou abe techniques are used,taller buildings can cbanchruhe,r of IGe.�mee,r see the "Lard Use dr Deve/optavut(Dvslnctr"rertrwr staeh'ng ou produce the same effect while allowing page tbrrlyfonr) for increased residential and retail uses in the downtown area. However,care CONCEPT CORNER must be taken to protect existing public 0U"B"G CUTE G SHOULD BE USED view corridors along streets, and when To CREATE SMALL. possible,to create new ones. INTERESTING PUBLIC SPACES C< Another defining feature of the village atmosphere of downtown Palm Springs ,is its eclectic architecture. Early homes were constructed primarily in Spanish Colonial and Mediterranean styles. MCI- century andpost-World War II buildings ,I y i k .,a aLid homes were designed by an array wt l of well-known Modern architects. The result is an architecturally rich „`•4I and varied downtown. New buildings should be sensitive to the historic context and complement the unique `- CONCEPT TOWER ELEMENTS, CONCEPT: SIDEWALK mix of architectural styles. In addinn, AND DISTINGUISHING RULES SLOW TRAFFIC new projects should Strive for excellence ARCHITECTURAL TREATMENTS/ AND CREATE MORE DETAILING ON CORNER PEDESTRIAN FRIENDLY in architectural design. g ILDINGS CREATE A SENSE OF STREETS J ARRIVAL AND IMPORTANCE. Above:Gatemg corner,rabic%leave distingu.rbmg bnildengs set bark from the corner,shoal)be, ased at entralcer to the damotomn area. tl)IYtYJ-six i3�if�ind xeigG�t Downtown Core:Building height in the central core area should be ' a maximum of 30 feet on the street front stepping back to 60 feet in height with minor intrusions for architectural features. The surrounding mixed-use areas in the downtown outer core should be a maximum of 30 feet with intrusion areas for architectural features on the west side of Palm Canyon Drive and a maximum of 30 feet for office/retail mixed- use and 45 feet for buildings with ground floor office/commercial uses and second story residential lofts with intrusion areas for architectural features on the east side of Palm Canyon Drive.• Transition Zones:Building height in transition areas should be a bui fbing height, maximum of 30 feet with intrusion areas for architectural features. On the east side of Palm Canyon Drive mixed-use buildings with residential orientation, massing, lofts are excepted from the 30 foot restriction. They should be a pp maximum of 45 feet(1 S feet on street front stepping back to 45 feet on & besign the second floor)to accommodate the residential lofts. • Gateways:Building height in the north and south gateway areas should be a maximum of 30 feet on the street front stepping back to 60 feet in height with minor intrusions for architectural features. • The Resort/Convention Center District: Allowed building heights can be found in the Section 14 Specific Plan. • The Tennis Club District: Building heights should be consistent with current heights and zoning restrictions. • Building heights should result in a varied skyline. Taller buildings,if properly designed,will create dramatic view corridors that will add to the vitality of downtown. • Taller buildings (in excess of three stories) should compensate for their height through the provision of grade level public open space, preservation of views, superior design, and quality construction. • First and second floors of taller buildings should be pedestrian friendly through the use of large display windows,awnings or other shade covers, architectural detailing,etc. They should contain elements at a pedestrian scale and provide pedestrian uses,such as retail,restaurant,and office spaces. Orieta'aliotl & M(I'viro • An east-west orientation of taller buildings will reduce the bulk, facing the mountains,which wilt help create/preserve view corridors in the downtown area. The cast-west orientation of taller buildings is recommended when appropriate. • Building massing should step back above the ground floor to maintain , and protect public view corridors along streets. (See the bottom of page twenty-four for a graphic representation of a building step back.) • Buildings should have variable roof lines. tf)inN-seven Ambite wre _ D�,tnili�ig 4:_ � el • It is tin octant that Lhc rich P architectural heritage of Palm Springs be protected. The City urges property - - owners to preserve,restore,and productively use class I and class II historical buildings whenever - -' practical. An appropriate high level v, of maintenance is also an important prerequisite to the preservations ` - of historic buildings as well as the ambiance of downtown. (See the historic sites map on page forty-one.) ' Listings of historical buildings can be ( v found in the Historic Site Preservation Board 30 June-03 List of Class I and a Class II Historic Sites and due June ;. 4 200 Cety of Patin Springs Department �A of Plannurg aad Zoruttg Gi uvide Historic ., e I3esottr'ces 5`nr•uey. i • New buildings should be sensitive to the architectural styles and detailing of surrounding buildings while adding " pto the architectural quality and eclectic ® nature of downtown. : vw • Detailed architectural treatment shoulcl be integrated and consistent on all of a building's exteriors (360 degree architecture). Provide the same level of detail on rear-facing building facades as on front and side elevations. Top&Left Arcades sircG ar tboie at Smetana Rom(about)mud Ln Plga(t�),add chwarter to the streetrcafe mid promde rhado fo pederb'iaac 76ey are reconuiie ided in areas of prde,Gian w'iented iretmxl. a a � ' a w I s a,ia.aw axe k .: ' '• . -tir t ti: . trhvtv�-eig6h -�, �0'7!At M4 a � F Ilia • Storefionts are the most important component of commercial architecture. , They should have appropriate decorative trap,ample window exposure,and clearly marked entrances. • Distinctive architectural treatments should Top eY Bottom:The edeate rolleraiort oJ'Sparni�G CoAvua Adrditerrnrreau,midAloderu m'rGrteaiaedsty/et be incorporated into building design when m doss"uromrs Pnlm.Sprirrgr.r a vaLrnGle n.rret Nrry appropriate to the architectural style of the brrdduig s1mild slnveftr exre/lo)aia aahiternrrud building. derrga rande preset unrg or adding to the ederhr mlm e of rlomrrlomu • Buildings placed on street corners define the street edge and create visual .w�» and pedestrian interest. These buildings � should contain special design features and uchitecmral detailing. • Arcades,colonnades,overhangs,and awnings can add to the character of a a building as well as provide pedestrians with ` = '• protection from the hot desert sun. They are all encouraged when appropriate to the 14 architectural style of the building. • Building colors and materials should be consistent with downtown architectural styles and landscaping themes. They should complement surrounding buildings and public spaces while retaining a sense of uniqueness and individual building icicntity. M.:+a,�.:r�.,�,.,��...„.:.. thirtg-nine Page Intentionally Left Blank f o IN Avenida Cahafleros - ....:..................` — „ - sites f torical g f i ante i o his si ni 'c - CalleAlvarado 1. Wehwod nay MemorsalLMnry - 7 J: - ---' - - � McCallum A Adobe 3 hhss Comehas"Lmlc Hausc' 4 Ly1au's Oepumnent Smre _Gallo El Se ndo - i_ .: - - - s ow Lady orSalnnde Cathohc Chwch — — _. _ •� i 6. La Ploat mawdme T,e plaza l,,ano, 9_ Carninmty Chwch —s. 9 Cemrallalo,tone BuiaAng &SmNt 6wldiag Batt 11.CorA'n 6odla 14 Palm 13 AmeScaa Lemon eon MPost`,5I 9Ca➢eEneiha - 14 Fae Station,— 15 Ortsos Flatel Tm"er%> C CCU R- �. 19 Cnlneg 90 Sit. N' _ _ �- . . . � IY oexert lan Sited tog Indian.Canyon Rd o . — :P 'y. 14, 1 _ - - -- •d p4 06 - - - aye 71,;- d r1s dam- v E�1u 4 '15 -n m - PaTm_ CanyggDi. 5 _ &13 -Belardo.Rd_ Belardo Rd. go , 07 f .:...- .. '.i• ::.-..,....,..Cahu la Rd. -- —Museum Dr. - -_ 012 `Mop Shows General Location of Htstonc Sites m D,o otnwa Pat,Sprmgs Somce: Htslaric Sit,Preservation Bomd 30-June-03 List of Class l and Class ll Htstonc Sits Nola, Sce the June 2004 City ofPalm Spnngs Dnpar,aent omammrg and Zoning Cipnnde Historic Resources Survey fora lisrfig of.ddiw.al histonc resources m the doumtoum. jamJ-onc Page Intennanally Left Blank (�mrt�aa Page Intentionally Left Blank { y f r ..: r„tKs ,' ti S • `' 4 JI , f ambscapin9 i Landscaping is an important parr,of the streetscape. It is essential in the .� rp creation of attractive public spaces and pedestrian friendly streets. Currently, downtown Palm Springs has an assorted collection of landscaping, which lacks continuity and consistency. The existing desert landscape theme ;; , should be protected and enhanced to create a stronger sense of place and to strengthen the historic "desert oasis" theme of Palm Springs. yw The trees in the Downtown Tree Planting Plan and Landscaping Plan (see pages forty-three and forty-five) i were chosen to be consistent with the ' Section 14 Specific Plan Tree Planting g � Plan and to strengthen the desert landscaping theme of the downtown. The following trees were chosen to ^ +•^ provide shade: Acacia smallzi,Brailgrbtton popnhieas, Ceradium flondmie, Chilopsir liuearis, > * E7tcal pttt.r patGulata, Olea europea,Pialts eldancq Ptn is roxbaigti,Pmiopi v alba "Colorado,"$bas '¢ latcca,and Tipmana tipa +. _- t,it.er' The following trees were chosen because of their color:Acacia smallig ids r Ceradimm floridtuii,and Chilopsis Imemir 14�V61. � i Ra �, }, A •� The following trees were chosen for decorative purposes:Biahea edidis Citras Tep,AQtddle, 6-Bottom..A comprebeasiae desert lnadsaapiag theme is at aibarkue and *mries, Olea earopw, I('tar/izrtgJoa fll Y2 aad mrh o inalally rotmd laadscapiq strace&to rlrvigtheu the`Desm't Oasis"tbeme of Palm lP/nrGiairlou rob slt Spninrge. fmr6 -fmv I'midswl)itnq • Signature desert plants and distinctive tree selection should be used to enhance the special identity of the downtown area. (See pages forty-three and forty- five for the Tree Planting Plan and Landscaping Plan.) •Landscaped areas should be designed with the objective of minimizing long term water use. The use of native and drought tolerant plant materials and (anbscapino water efficient irrigation practices is recommended, • Within the parameters of the unifying desert landscaping design BeAs:Jlwdnapiag enpmknrg lair waribe Casht,and theme,distinctive landscaping for Cmmenfiwi Centel in Section 141'ravckgood exaoiples specialized sub-areas of the downtown of deserl&nids<apiq. is encouraged. Lcfi:Desert flonjers a)i add brilliance and nitabo to the dnruutaun nrca. Smaller shade trees should be combined with the existing palm trees along commercial streets and within P."WHUN / surface parinng lots. This alternation of w s w , tree type will create a sense of rhythm �x �, .n,•_ { t.��frr ate° :MG 4 and contunlry while providing shade for pedestrians and parked cats. • Landscaping should be used as a w buffering technique to soften the impact of adjacent land uses which may be :< 14 different in scale,use,or design. ``! i max: i. bP� :rv4 aced:lr:rei!� F' e' ix v uW ro F ed ' y R siN VF t �t 3 � gu {ortvd-�ive Page lntenuom-My Left Blank �orw�-six ITYee Alelo R& Amado Rd. Andreas Tafjgmtz Arenns Rd.Bnneto Ad.saturnine Ramon Rd Avenida Gaffe Calle Ef Gaffe Indian Palm sefardo Rd. Gayuida Museum as Gangan Rd. Cabaffmos Alamrao Segnudo Encifia Caagon Ca.an, Rd Dr wap rn nr s s s S s s P P P S S LAcaaa bLrmra IB,adyrbevpopub,e"r- S S s s Bode Tree Brabea ed,du- S s s $ S S (Guadalupe Palm 'Cerndumi/lmzdn'a- P S S S S Blue Palo Verde Cbllaprrr bn"fir- s s s s s s s s s tree punting plan DcserrWMan- Cin'us Speaes-Oracge, S S S S S S s s S s s P Lemmi,Lime,Grapcfruir Eora!}ptar rpatGalata- s S s s S s S S s P-Primary Formal street a Swmp Mallee tree ',Oleo emopea- S s S s S s S S S-Secondary and/or "Fxmdess"OLec -Pinar elda,ra,- informal tree grouping/ Mundell Pme S S S S S $ sneering Pnmr roxbnrgin `-Double row formal cl,r Pine S S S $ S $ planting in core of caw 'Praropu alba"Colorado"- S $ S '-Sole pruvat-y tree Argentian Mesquite s S s west of Indian Canyon �Rr"r!a"r S P P P P Dr.;Double row Formal flfnaan Sumac a o np planting in core of city; PpTO. s S S S S S S S S S s s S S S If median provided,plant mn Upubmgroa frlLf", single row in median 'ICaliforma Fan Palm ISs P' S S s S s s s s s P P s s s rbnrgfov,,,hna S P P S S P $ P Mcaum Fan Palm nw x' y t � y S �� ' 204 r .''- a tf i �'q . 4' Acacia Minum Battle Tree Mandell Pine African Sumac Guadalupe Palm Mexican Fan Palm California Pan Palm Blue Palo Verde fo.r;raeuzu Pace ID�enm�lly Len BI""t fm��� PRIMARY_FORMAL STREET TREES AVENIDA CADALLEROS AFRICAN SUMAC ACACIA MINUTA CALIFORNIA FAN PALM MEXICAN FAN PALM i' �anascaping pi yL MIX OF FORMAL STREET TREES AVENIDA ALVARADO e { y MIX OF SECONDARY/INFORMAL TREES ' g ILK I � LANDSCAPING FOCAL POINT o L L, `NOTE SEE TREE PUNTING PLAN(PAGE FORTY-SEVEN)FOR j"'_ SECONDARY TREE SELECTION AND LOCATION !"f41. a CJ ]-LVr'�-1 CALLE EL SEGUNDO ! P O C a { : 0 o ) z d F 47' +(_ CALLE,ENCILIA IL INDIAN CANYON DR �� tT�` ` -�.�.5�-"4.i— PALM CANYON DRyt%"1i'�•- #y{.y ]- ] � H 17— 1 BELARDO RD. wL ,.},c " - k'...,c✓—a.rw.r=J i Lf .D.(�ti-uI I CAHUILLA RD. .a MUSEUM OP.. � m rort�r�lnt^ Pane Inrcnnana v Left Bludi bb Page Intentionally Left Blank i i i r 4 kill BE i signage, fighting& street furniture ' Signs,lighdng,and street furniture are all important elements of the streetscape. They affect the overall ambiance of the area and can add '�,+' t fj' ' ! r✓.�+^ t! 'I t4�T�iir +''to the comfort and safety of die �g' .e, .�- w downtown area. They should be f appropriately si,ed to the scale of the area. pedestrian-oriented areas (Palm Canyon Drive,Indian Canyon Drive, and other streets with pedestrian- z oriented uses) should have shorter trees, lower lights,and smaller signs than a: car oriented areas. Man}'areas that _ involve both vehicular and pedestrian traffic will have two different scales ?` - and these streetscape elements should accommodate both through the concurrent use of multiple types and sizes of signage,lighting,and trees. i . These streetscape elements should also add to the vitality and excitement of -- 1 the downtown area. Signs,lighting, and street furniture should create a sense of continuity and unity withinthe downtown area. Within the constraints Z ! _.. necessary to retain an overall downtown z t identity,these elements can be k e A 1 _ specialized to differentiate specific parts �' - of downtown. Specialized event signs, banners,and Rags should be used to create a sense of excitement and activity Top Good srgoeige is tasifIir/,iwe,erung,and ray to retard in downtown. Permanent signs,fighting A-tiddle. Tbtr amarrrg rigs rru¢v er at ,n on nr a mrrprl ma»„e,. The do,Yrr,and fad„g tighn rg fixtures,and street furniture should bvo,,topreneatglare al nrgbt. be consistent with and strengthen the Bottom.TPsegate aye to dountonor and the separate rdlaguldistruta sbordd each bare them overall character of the downtown area. orris spocadizad signagg snob as tat of the Uptauoi Heage Galleries&Arnrgne District. All downtoron.rrgpgge sbonld Gaye con,risknt rmqrmg elenieatritritb anar that can be fintber spetalilydfor.grecifcsite;laratrnas,or districts. f if eg-two 0 a s �.DR. !" sionage, lion tin9, & street furniture 77 �i(jrtcl je Signs should be visually interesting and informative. They should be distinctive and eye-catching yet simple, ' avoiding cluttered designs and excess Ile advertising. • Signs should complement the architecture of the building and also provide a unifying element along the streetscape. 4 it , • The size, scale,and style of signs :`'; should be determined by the scale of the buildings of which they are a part and the scale and speed of the intended viewer (pedestrian vs.vehicle). , fil l • Along traditional multi-story commercial streets,the best placement for signs is along the lintel or sign frieze (generally defined as the area between the ground floor storefront or ° windows and the upper story windows C,rrr or cornice). � a�--j" .:� �,. Tap:Heidorao sign<rge around the Cdy aarf the domefmvn r aea xrrfornar visitors of brrdaua/ly ugnifiiwttplaeer: Bottom:Tvo sided monument signs,such as the regi to the reght adrl venal xnderert to the rdreedreape mrv[provide a' valnaGlehiforrnattmv for visitors f�f t�-e(7vee If possible,signs along a blockface should be located at approximately the same height to create a unifying horizontal s 1, . pattern. �r� • Desirable sign types along pedestrian streets include indirectlylit signs,raised letter signs,monument signs,wall "" ' �` � '•'•' , bT g a � �_` ' W � > a .r r signs,awnings,and double faced projecting signs. - # • Double-faced projecting signs are desirable along commercial streets provided that they arc of an appropriate : size,scale,and location. v �" • Specialized City event signs,banners,and flags should be used to create a sense of excitement and activity in downtown. They can also be used to define specific _ downtown districts. .. �nF�•ikrk. • Window signs,where lettering is affixed directly on the glass,can be attractive and eye-catching provided that the - style is in keeping with the scale and style of the building. II • Undesirable signs are internally illuminated,plastic,flashing signs,billboards,generic trademark signs,and any sign temporarily affixed to ground door windows. Roof signs are ,f R discouraged,although exceptions for historically appropriate designs can be made. A Is , • Generally,signs should be externally lit with downward facing lights to avoid nighttime glare. �1 E • Signs should be located so that they do not interfere with { - pedestrian movement or block the sight lines along the road s rdr: Amrrwgsprotext fivm tle ral nmrmer + ,wa mrd the rare rain rh,,nr ae rvel/as sent as V' x ' Meddle Ta.rtf rd srgngge rwr came rrr many color, rbaPe,ondfonv.r. 4 Bottom. dlnrtrnueut.rq/e dgnagep/aced along the street cmr clear] avid tartefrdjI,rdonfil[T bnildrngs lacatrd off iGe a/rrel. � w}- � • i cc tu� .• I. to *•k +�' �\ �' sf t :M YT r fif�.�-foYty T-' -7. 4 4 n: ...... Top.LqIj1ing e1rivails in Section N tookne aunictivo lighlogfixtin es and S&qgr to desspate the ell Oafi 0/)/66 nX rent�j Pahll.sp'iugs. ........... 'Tr� Rtp Top Riglit.Sh-eeffimitta c ran be.�Osriabed to dvs;piate IIF!. Z., pecific destnialim,o,kqei dioicts. —K Boffoi)i:Thevedsignqge orhannerr sholild he 1,red Io s)reng11,011 the ldenfi�'�f llcv and ex,rfing dix wls. --- -------- Lj6 ,)f)i in avib Street Fro rnifue - Lighting and street furniture should contain consistent,Unifying elements throughout the entire downtown area. In specific districts or areas,lighting and street furniture can be specialized to 1 "' : ' create a sense of identity as long as they contain the unifying elements. V • Lighting should be designed to accommodate the scale of the user. M MM Thus,there should be taller lighting �1� fixtures for vehicular traffic and 'Jm shorter lighting fixtures for pedestrian movement, F,or streets with both types of movement,multiple types of lighting should be used concurrently. • Street furniture should be attractive and comfortable. rig Downtowns should be concentrated, compact and walkable. >' There should be a perception,of safety. ► There should'be adequate parking without the creation of ' "voids" inAo street frontage., r Street level%activity should keep people out'oftheir cars. There should be an attractive, well landscaped ' environment and a,,positive identity.,; ;> Landscaping, sidewalks and buildings should be well maintained> _ > There should be a variety of unique retail tenants (not found irr,,malls). `> CulturA,'andrecreational amenities are important; „ :museums and libraries can be viewed ,as anchors. ►` Nearby'residential neigh borljoods�shou Id,have character. . ,> Institutional uses such as cify halls,courts and jails should . ' not t-e loc'ated in the core areas of downtown,: s Gathering places for people to'socialize are important. > 'Avoid super blocks and'.keep the downtown, pedestrian- friendly. > There should be'diversity and intensity—th.e,mix of uses should include offices; ,residential and entertainment, as well.as retaiVand restaurants. .: f , ° '(Wj Mw, S . a If we build it they will come: n , 2.� If we dernolish,it they will:come. , 3 If,'e complete itthey will come. 4. If we can't get a major department store to come back to downtown; downtown will never'be healthy again. 5. We can't'get a department store to locate downtown, so downtown can'no longer support retail trade. 6: Competition'is bad for business. 7. To .be successful, downtown's retail business must ' keep uniform hours. _ 8. We have to be as lenient as possible with developers or they won't do business:in our.community. 9. We`have to be as'tough as possible" ith developers or they'll take advantage of'us. 10.If we had more parking they would come. . .. - Source: Western 00 44g7fj(,e _ .::;f VTi . F 9/Yy.'��'►jTp�qE��N ;, Define-and;aggressively pursue a shared com'rkunity vision of downtown. 1. Form'partnerships between the business sector, the public sector, civic organizations and community residents—none of these can or"sh"ouId go it alone. 3. Create and"use a business plan and engage the ' "community leadership to implerrient it. 4. Be, rnarl<et`d rive n=the "field of dreams", approach won't work. ferent�you can't he rimll, 5. Dar oand u .canb oudtf discou t the di counrterls.tfind a niche. 6.' Concentrate limife&resources in well-defined focus areas T Know the in,dispensable fj_M's , 4Ma4age_iil<e a business ~- .Marketing,, •Maintenance' " _ .Market"knowledge-create a niche *Money .Mix uses 1z k''' PbYrrbm*h-utRs'! L J" 1> National retail chains achieve $250 to $300 of sales per square foot:� 40% of all retail sales come from discount stores, '1'66%of all sales occur after 3:30 p.m. Online'sales amount to only 2%of all sales today; it is projected to go Up to 5 in 3t the future. Fhis is not significant peicenta ge.MI_wv* r,Stores have to be where people are. The U.S A. has 20, uare feet of retail commercial for each person,. Europe haS2 square feet of retail per person: most successfu I stores operate during h6u rs before 8:00 a.m. and after 5:00 p.m. 80%of strip malls are dying,. to �Mixeduse projects,in town centers are proving to be rip-scale. r An ideaFba lance'of retail downtown seems to be one-third national chains, one-third one regional and 6 -third local. �'Iil town" h I 6me sales will be high during the next six years because of the baby "i boomers becoming empty nesters. There are 700 failed strip centers in the USA today,that number will double in the next five years. : Downtown Without an anchor is high risk. Anchor can be,a:post office,or I ibrary or other similar use_ *When attemptipg,to revitaliie a town center, know the trade area and income,,. patterns.,- ,,Town centers should be located in areas of high income(an average of at least $80,000 per year), Town centers thrive in high growth areas. Main RreetshoOld be no long er than 1,000 to 1,200 feet. Anchors should'16e,in the midclle�of the block:% o-Main Street sh6c,ild have at least 20,000 cars travel it per clay- *town centers,mUst have favorable'.weather. >The towhr'center must be indigenous tb the area: >The most common problem in the design of doyvp,' W towns is trying to put too much retail commercial,in the(enter. ►There must be.a partnership between the developer and the City. o I , Specialty food stores seem to be very important. Town centers range in size between 25 and:65 arras. Design,urbar)streets at-62 feeifr6nq buildira9 11.face to building face:; ►Width of sidewalks should range,11'ronn 1210 18 feet or wider., ►The most important part of any public,5pace'is th6'sidewalk" I Public space is used',6 create a f6c.41'poi6f and sense of place. ►Design to create]great corners., r The setting of the town center-p rovides a premium of between 10%to 30%. 1- Design,elements should include de intimacy, pedestrian orientation,I I relationship of uses- ,and,secure parking. Don't let,any one use dominate the other. Residentialmixed use lown'cent6r'dreas range 25 to 60 units,densities-in in le si per acre. o. I,t will be difficult to define costs because of,mix'ed uses, civic uses, parking and ownership. This makes financing difficult but not impossible. S,6cce'ssful developers work with the community from the get go. 'r,SIJCCesSfLIl,cities,:help walk parking, land assembly, and landscaped open space, Successful developers know their market and share information with the City. from reseaveh conducted by 7he Planning Center ��ILANNING �VOCENTER 1580 METRO DRIVE, COSTA MESA, CA 92626 �77 4)966-9220 VM/kPLANNINGCENTER COM This report was prepared for the City of Palm Springs by The Planning Center.