HomeMy WebLinkAbout3B - Presentation3B - 1
Palm Springs Shop Local
BTGO Gift Card Program 3B - 2
Palm Springs Shop Local
BTGO Gift Card Program
Shop Local Gift Card program
Pilot: Summer 2024
Consumer’s buy gift cards online for use at enrolled businesses
Buy Two Get One Free - spend $50/City gives $25
Total of $75 local spending
3B - 3
Palm Springs Shop Local
BTGO Gift Card Program
“Yiftee ” gift card management provider
City proposes to contribute $25,000
(leverage $75,000 in total spending)
Businesses enroll with click of a button
Free for businesses to enroll – BusinessInfo@palmspringsca.gov
3B - 4
Palm Springs Shop Local
BTGO Gift Card Program
Shop Holidays marketing ramp up
Meeting July 15
Winter gift card program & other shop
local program ideas
Multi channel marketing –
Radio, tv, and social media
Work with local stakeholders
3B - 5